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This project aims to effectively disseminate and exploit the SR2S Superconductive Shield technology for space radiation protection. The project includes activities such as defining a dissemination strategy, showcasing the project at a technology fair and museum exhibition, creating a project website, producing outreach material, publishing scientific publications, organizing seminars and workshops, and engaging with science media.
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DISSEMINATION & EXPLOITATIONSpace Radiation Superconductive ShieldSR2S CERN 5th December 2012
Introduction • Carr Communications • Communications, Public Relations and Training Company based in Dublin. • Team of over 30 people • Involved in EU/ FP7 funded research programmes for 5 years across many themes • Eddie Shaw – Director of Public Relations • 30 plus years experience in Risk Management, Communications, Crisis Communications . . . . . . .
Facilities / Capabilities • Team includes; • communications professionals, broadcasters, digital media experts, trainers and journalists. • TV & Radio Studios for media training, video recording and digital media
Key principles of effective dissemination • Clear understanding of who are our target audiences • Clear understanding of the ideas and benefits that we are trying to communicate • Key messages that can be used to sell the benefits to target audiences • Simple and easy to understand language to describe the project and it’s benefits • Clear understanding of the best channels to get these messages to the target audiences • Sign off processes for communication actions - simple and agile • Engagement and interest of all partners in delivering successful dissemination • Clear measures of dissemination success
WP 5 Objectives • Objectives: Perform SR2S Project Dissemination & Exploitation Activities • Person Months – 20 Carr 7.5 INFN 4 CGS 1.5 CS 3 TAS - 1 2 CEA 1 CERN 1
WP 5 Dissemination and Exploitation Tasks • T1: Definition of a dissemination and exploitation strategy and plan – Carr Comm • T2:Presentation of the project - Technology Fair - INFN • T3:Museum and Lab Exhibition - CERN • T4:SR2S Project Website – Carr Comm, INFN • The partners will contribute in the production of outreach material (brochure, gadgets, DVDs) to be distributed on the occasion of the events listed in T1, T2 and T4.
WP 5 Dissemination and Exploitation Tasks • T5: Scientific Publications - All • T6:Seminar & Workshops – Carr Comm, CEA, INFN • T7:Radiation Shielding Exploitation & Technology Development Plan – CGS, INFN • T8: Science Media dissemination - Carr Comm