80 likes | 241 Views
Business Event Management (BEM) DIP 13/01 Venue : T1 (S). Lim Sei Kee @ cK. Business Event Management. Unit Status: Essential Unit Value: 1.0 Approx. total hrs: 100 Hours (70 GLH + 30 UGLH ). Aims of the Unit.
E N D
Business Event Management (BEM)DIP 13/01Venue: T1 (S) Lim SeiKee @ cK
Business Event Management Unit Status: Essential Unit Value: 1.0 Approx. total hrs: 100 Hours (70GLH + 30 UGLH)
Aims of the Unit • To enable students to have a solid foundation for effective event planning, covering pre event, during and post event, actions and operations underpinned by project management, marketing and public relations principles. • To enable the students to have the knowledge and skills required to work in a variety of business positions such as event coordinator, event promoters, assistant marketing and managers.
Aims of the Unit 3. To enable the students to acquire a wide range of functional areas that must be prepared and delivered as part of an event.
Assessment Scheme • Coursework Assignments 60% • Assignment 1 [Event Plan] • 30% • Assignment 2 [Event Report & Presentation] • 30% • Practical 40% • [Organizing an event] • 40%
Lecturer Name: Lim SeiKee @ cK Contact No: 8885488 Email Add.: seikee@hotmail.com Wordpress: seikeelim.wordpress.com Class: Every Friday 8.15 – 10.15 AM, 10.30 – 11.30 AM
RULES • You will be marked ABSENT if you are 30 minutes late for class, unless you have a legit excuse. • Submit your assignments ON TIME. 20% deduction for late submission, no excuse. • SILENT your phones during lecture.