Nate Hall Arianna Clark Ricky Benoist

1. Nate Hall Arianna Clark Ricky Benoist

2. Beginning • In 1996 Stanford students Larry Page and Sergey Brin began the creation of a search engine called BackRub • A year later it was taken off of Stanfords server because it was taking up too much bandwidth. • They brainstormed ideas and came up with the name Google • They set up workspace in a garage and continued their work

4. Google News: Google News launched in September 2002 with 4000 news sources. On September 6, 2006, Google announced an expanded Google News Archive Search that goes back over 200 years. • Google Image: In 2001 with over 250 million images • Google Book Search: On October 6, 2004, Google launched Google Book Search, indexing small excerpts from books to appear in search results. • Google Scholar: On November 18, 2004, Google launched Google Scholar, a free service for searching scholarly literature such as peer-reviewed papers, theses, books, preprints, abstracts and technical reports.

5. Google Blog Search: On September 14, 2005, Google announced Google Blog Search. • Google Base: On November 15, 2005, Google announced the launch of Google Base, a database of uploaded information describing online or offline content, products, or services. • Google Video: On January 6, 2006, Google announced Google Video. • Google Universal Search: On May 16, 2007 Google began mixing many of their vertical results into their organic search results.

6. Google's corporate mission statement is: • Google's mission is to organize the world's information and make it universally accessible and useful. • Other information includes: • Email: Google launched Gmail on March 31, 2004, offering search email search and gigabytes of storage space. • Maps: On October 27, 2004, Google bought Keyhole. On February 8, 2005, Google launched Google Maps. • Calendar: on April 14, 2006, Google launched Google Calendar, which allows you to share calendars with multiple editors and include calendars in web pages.

7. Advertising • 2000, Google relaunched their AdWords program to sell ads, after a failed attempt from the previous launch, with 350 customers • 2005, release Site Targeting, an AdWords feature giving advertisers the ability to better target their ads to specific content sites.

8. Transformation of Google • Instead of being a search engine; Google has now expanded into making their own products in order to receive higher profits • Tabs that have been clearly added over time relating to marketing and advertising: Shopping, Google Play, Books, Offers, Mobile, Wallet • Search something on Google; first thing that comes up is advertisements at the top of the page • Google is constantly marketing their own products and other products within other companies

9. New Tabs on Google

10. Advertisements on Google

11. Deceptive Advertising 1 2 3 4

12. Forbes Thinks Google is Deceptive • http://www.forbes.com/sites/ciocentral/2011/07/15/do-no-evil-googles-deceptive-practices-harm-consumers/

13. Lawsuit Against Google • http://www.pcmag.com/article2/0,2817,2402531,00.asp

14. 1997-1998Google.stanford.edu

15. 1998

16. 1999

17. 2000

18. 2001

19. 2002

20. 2004

21. 2004

22. 2005

23. 2006

24. 2007

25. 2009

26. Late 2009

27. 2011

28. 2015???