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Leverage the Mobile App Development Trends which are leading the pack and integrate them as technology stacks in your business to get the best out of tech investment. Read on to find out more.
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Mobile App Development Trends Business Should Be Known
How Much Time do Consumers Spend Using Mobile Media? • According to ComScore’s 2017 Cross Platform Future in Focus report, the average American adult (18+) spends 2 hours, 51 minutes on their Smartphone every day.
Average Time Spent Browsing on a Smartphone • These figures compare to 34 hours & 29 hours for the United States & United Kingdom on desktop.
Digital Media Time in The US is Higher at 51% Compared to Desktop 42% • Mobile digital media time in the US is now significantly higher at 51% compared to desktop (42%).
Percentage of Consumers Using Mobile Devices? • Ofcom international benchmark shows the global popularity of using different digital devices in representative countries.
Dominance of Multi Platform Majorities • The majority of consumers are multiplatform & will often be multi-screening, accessing sites on mobile or desktop, so consistent experiences across device need to be deployed.
Unique Users by Platform • You can see that in most countries multiplatform ownership dominates, so we switch between mobile & desktop, particularly when selecting products & services.
How Many Website Visits are on Mobile vs Desktop Devices • Audience measurement platform comScore has talked for some time about strategies to engage and measure the multiplatform majority across devices. • I think there will, or should be more focus on that in the years ahead.
Desktop Data Analyze • US is striking in shows how the multi-device majority dominate, particularly amongst millennial. • mobile is growing in importance, shows that in all industries the majority of visits are still on desktop.
Apps Drive Dominant Share of Mobile Time in All Market • Consumer preference for mobile apps vs. mobile sites. should also be thought through as part of mobile strategy. • Mobile dominates, digital minutes, but where are these mobile minutes happening. • These countries the percentage of mobile minutes spent on apps is 80-90%.
Mobile App Usage • Mobile app usage is growing 6% Year-on-year. • The growth of apps in some categories like ecommerce which is useful insight for retailers.
How Consumers Research Products using Mobile Search & Review Sites
Google's Mobile Path to Purchase Report • Smartphone penetration is growing at an astonishing rate, and the vast majority of digital consumers are now multi-platform.
Consumer Engagement up 300% on Mobile Apps • Digital consumers shop online, learn online, track health online & offer opinions online. • Enterprises need to change their perspective & possibly realign their operations to seize the opportunities of this new market, where consumer relevance is king.
Android Apps Are Becoming More Valuable • Android has the biggest cut of the app market • iOS applications always came out on top. • The revenue of iOS apps has also increased.
Looking for Mobile App Developer ? • Visit us • https://www.consagous.com/hire-best-app-development-company-dallas-texas • Contact us • https://www.consagous.com/ • E-mail • info@consagous.com