Eight Important features of Lead Management System

1. Eight Important features of Lead Management System Before you hire a Lead management system to handle your leads, you must read and understand its essential features to know the software better.

2. The first step of every business is generating leads. Managing leads for the growth of your business needs expertise. This is where the need of Lead management system is felt. In today’s time when there is more competition, there is a high possibility of getting high volume leads. Handling such leads is tough through manual methods, so that is why Lead Management System is required. Let us know some important features of quality lead management Software.

3. Lead Automation The best part of the Lead management process is it helps capturing leads automatically. The software allows business to capture and forward leads directly to the CRM system of a business, further it goes under the process of distribution and then assignment takes place. • Lead Assignment We all know that there are different departments in an organization. A business needs specialised people to handle specific jobs in every department. So the popular feature of Lead management process is lead assignment, where it helps in distributing the leads to the right person and allow them to handle the job effectively.

4. 3. Lead Scoring It is evident that every lead may not end in sales. While some leads have a great capability of converting into sales. Hence when leads are ranked based on some values, it is important for business to concentrate more on potential leads. It will help you in prioritizing the leads. 4. Lead Prioritization It is essential to rank your leads in terms of their quality. The lead management software helps in doing this automatically depending on the sales readiness of the leads. It wil assist in focusing more on right leads.

5. 5. Lead Activities planning Planning your lead activities is important for converting them into sales. The CRM lead management system helps in planning your follow ups and visits. You can easily generate your activities, update them and analyze your sales reports with the help of software. 6. Lead report and tracking Accurate reports of leads are important to analyze the quality of leads. The software will help you to generate accurate leads reports so that you know what is happening to your business from your generated leads. It will help you to track your sales team through GPS and other tools. The productivity of your sales team is better known by using the software.

6. 7. Lead Email SMS and Communication We all know that communication is a key to your business. It is critical to have email alerts, whether your customers or sales team. The software allows businesses to send your leads email or voice messages which will enhance communication channels. 8. Avoid Lead Leakage Generation of leads is tough. And then another tough task comes, converting them into sales. Under such scenarios, you should be sure that you dont miss any leads and avoid leakage of leads. It can have repercussions because it can result in loss of a business. So if you have a good lead management software, then dont worry about it because the software will handle this aspect as well.