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What is culture?

This informative guide explores the concept of culture as a set of values, norms, and mental programming influencing problem-solving. Covering topics like cross-cultural business behavior, stereotypes in communication, and hierarchical levels of culture.

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What is culture?

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  1. What is culture? • a set of values and norms? • mental programming? • a way of solving problems?

  2. Culture and communication It is forbidden to steal hotel towels please. If you are not a person to do such a thing please not read this notice.

  3. John MoleMind Your Manners The Culture triangle Communication Leadership Organization

  4. Richard GestelandCross-Cultural Business Behavior • Deal-focused cultures • Relationship-focused cultures

  5. Beware of stereotypes • sometimes necessary? useful? dangerous? • tell us about other cultures or our own?

  6. Levels of culture Individual level Branch culture Corporate culture National culture

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