1 / 14

Market Exploitation Potential of ENDORSE Renewable Energy Services

Analyzing sustainability & market potential of 10 renewable energy services developed by ENDORSE using Earth Observation data. Outcome includes market scenarios & guidelines for service implementation.

csoria
Download Presentation

Market Exploitation Potential of ENDORSE Renewable Energy Services

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Authors: Elena Gaboardi, Raffaella Moreschi, Mariano Peluso - iCons srl The ENDORSE services: any potential for market exploitation? Feb. 2013

  2. The ENDORSE project and WP8 ENDORSE has developed 10 services in renewable energies exploiting GMES Core Services together with Earth Observation data and modeling. WP8 of ENDORSE is about analyzing the sustainability and potentialfor market exploitation of these services. 2

  3. The ENDORSE services in a nutshell (1) More details available on the ENDORSE website http://www.endorse-fp7.eu/pre-market-services.

  4. The ENDORSE services in a nutshell (2) More details available on the ENDORSE website http://www.endorse-fp7.eu/pre-market-services.

  5. What will be the outcome of WP8? • Lessons learned to be shared with the Commission services. The WP8 outcome will be collected in the “Towards the Market” report which will contain: • for each of the ENDORSE services, a market scenario defining the framework conditions for operatingand delivering the service. • Guidelines on how to further implement and (where possible) launch the newly developed service.

  6. Definition of our approach • Our approach has been developed starting from requirements and feedback provided by prime users. They have been articulated according to the following areas: 6

  7. Validation of the framework and identification of potential users • To make sure it includes all the significant topics relating to a service, our analysis framework will be discussed and validated by the partners in charge of developing the ENDORSE products • In parallel with the exercise of validation, the ENDORSE partners are also contributing to identifying the potential users to be contacted and interviewed for the “Towards the market” report. 7

  8. Qualitative fieldwork • An overview of the market scenario and clear indications on the marketability of the ENDORSE services can be achieved only by talking directly to potential users and stakeholdersoperating in the relevant sectors. • For each new service, we are planning to conduct a small qualitative fieldwork. • This approach is expected to provide an insightful view of our services and provide actionable feedback with a view to a potential launch of the ENDORSE services on the market. 8

  9. WP8 time schedule Extended Users’ panel assessment Where possible, qualitative fieldwork will be aligned to the services’ assessment from the Extended panel of users, to ensure member of the panel can also provide feedback for the “Towards the Market” report. 9 9

  10. Fieldwork guide and target • Being the 10 ENDORSE services “unique” and mostly operating in different domains (e.g. solar energy, wind energy, electricity management, etc.), we will be using one interview questionnaire for each service. • The universe of potential users of our new services can be – in some instances – very small. • In case we identify stakeholders well placed to contribute to our market overview, we may collect their feedback, even though they are not expected to buy or use these services themselves. 10

  11. Piloting our interview guide • The WP8 questionnaires on S1 and S4 have been piloted at the workshop on solar radiation held at Mines ParisTech on 23-24 Jan. 2013. Participants to the workshop have been asked to fill up the WP8 questionnaire for S1 and S4. • Their input has been subsequently analyzed to make sure questions asked are: • clear • relevant to respondents • Based on responses collected, minor amendments have been made to the questionnaires. • An example of WP8 questionnaire for S4 will be available on the ENDORSE website. 11

  12. Everybody’s opinion matters! • Please get in touch with iCons if you’re planning to attend to conferences or other dissemination activities to present your service: • You may meet potential users of you services, who may become a good target for WP8! • iCons are happy to support you in conducting the interviews. But…. 12

  13. … you’d rather do it? … if you’d rather do it… • the questionnaire can be easily administered or self completed by the respondents. • When speaking to potential users, make it clear that theirfeedback matters to us! • At the end of each questionnaire, a page collects contact details for those who are available to be re-contacted for a short follow-up by iCons. • If respondents are not available to answer at that time but accept be re-contacted afterwards, just collect their contact details and pass them on to iCons. 13

  14. Thank you.

More Related