150 likes | 322 Views
Mobile driven changes in healthcare. BENJAMIN SARDA. Head of Marketing , Orange Healthcare. Presentation >. FOLLOW ME: @ b_sarda @ OrangeHCare. is the patient the main concern of healthcare ?. Digital Health was about efficiency. Health Professional Services. Remote management.
E N D
Mobile driven changes in healthcare • BENJAMIN SARDA • Head of Marketing, • Orange Healthcare Presentation > FOLLOW ME: @b_sarda @OrangeHCare
Digital Health was about efficiency Health Professional Services Remote management Prevention
Incremental innovation for prevention Mobile Penetration* Healthcare costs (% GDP)** 118% 11% Europe & North America *Informa WCIS (March 2011) **World Health Statistics 2010 - WHO 52% 4% Africa
New usage for physiciansDriving behavioural changes amongst patients
New usage in Africa Mobile based Healthcare Information Third Party Payment & smart cards Mobile Data Collection Tele Expertise
Takeaways mHealth addresses core drivers of healthcare costs – incremental innovation mHealth enable change behaviour for patients and pros – Disruption It triggers new ways to deliver care, in the entire world.
thank you http://healthcare.orange.com twitter: @OrangeHCare