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Vodafone Turkey MobileWallet (M-Wallet) Application. June 2013. Goal. Enrich and touch consumer’s daily life by providing convenient and simple functionality Create bond between consumer and application via compelling, easy and convenient financial services experience
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Vodafone Turkey MobileWallet (M-Wallet) Application June 2013
Goal • Enrich and touch consumer’s daily life by providing convenient and simple functionality • Create bond between consumer and application via compelling, easy and convenient financial services experience • Make customers feel empowered & liberated via ready-to-use app with virtual CepNakitcard creation feature, no need to buy physical card. • Build trust by Cep Nakit brand which has been issued together between PTT(Turkish Postal Office), Visa and ING Bank • Provide convenient and simple user experience via simple and easy functionality and user interfaces.
M-Wallet Functionalities • Virtual Cep Nakit account creation • Send/request money • Cep Lira top-up/VF Packages (Add-ons) sales • QR code(Kolay Kod) based money request/send • Store my cards - Customer scans any cards’ front/back side • Moneybox: Kumbara-saving account • Nearest VF shop • NFC Smart tag campaign application-for NFC enabled devices • Motion sensor money send feature – emotional effect • Transaction history and account balance query Phase 1 Soft Launch TMOB delivers the Wallet App and Platform, Provus delivers Cep Nakit functions.
Main Functionalities • Money transfer: send money to any GSM number and request money from any Vodafone subscriber • Money transfer by QR Code • Vodafone airtime package purchases and Cep Lira top up • Moneybox account for saving • NFC campaign task manager • Transaction history and balance inquiry • Store my cards: Adding any physical card by scanning cards front and back
Conveniences • No need to go any Vodafone shop or PTT branch to activate the application • Easy to use, simple and fast • Data free usage: use in any case, even without airtime balance
3 unique Features ... that enhance the transaction experience for the end-user • Money transfer: send /receive from any VF GSM number to any GSM operator subscriber in Turkey • Money transfer via QR code (first in Turkey) • Moneybox account for saving