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YMCA Fredericton – Strategic Planning Process

YMCA Fredericton – Strategic Planning Process. Draft Mission Statement - Oct 2013. Our YMCA is a leading charity that works in partnership with our community to promote a healthy spirit, mind and body and the basic rights and needs for all. Draft Vision for Impact.

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YMCA Fredericton – Strategic Planning Process

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  1. YMCA Fredericton – Strategic Planning Process

  2. Draft Mission Statement - Oct 2013 Our YMCA is a leading charity that works in partnership with our community to promote a healthy spirit, mind and body and the basic rights and needs for all.

  3. DraftVision for Impact Healthy people for healthy communities.

  4. Draft Values Inclusion – We cherish the strength that comes from diversity and support each other’s growth and well-being. We continually evaluate our actions and policies to be as inclusive as possible. Respect - We recognize the potential and uniqueness of every person and ask that everyone uses respect as their measure of the day.

  5. Draft Values Partnership - We work cooperatively and in a socially responsible manner. We value each other’s contributions, needs and rights. Integrity – We practice fiscal responsibility, transparency, honesty and accountability in everything that we do.

  6. FREDERICTON YMCA – EMERGING PLAN – DRAFT Healthier Children,Teens and Adults Healthier Communities And ultimately this vision  New or Expanded Programs Connected to New Communities Knowledgeable and Engaged Staff, Volunteers, Members and Donors New Members Inspired to Join Current Members Retained Increased Support For Our Cause Stronger Brand Supportingthese results  Will support these changes  Increased Understanding of YMCA New Social Enterprises (e.g. healthy eating) Effective Fund Raising Linked to our Cause Enhanced Member Relations Consistently High Quality Programs New Health BasedPrograms (seniors, families) High Quality Marketing, Communications Strong Brand Management Consistent YMCA Program Approach New Targeted Programs Strong Volunteer and Staff Training New Community Partnerships By implementing these local Initiatives  Strengthen Our Impact Extend Our Reach Increase Our Capacity Build Our Brand

  7. 1. Consistent YMCA Program Approach - enhanced member relations, high quality programs 2. Strong Brand Management - high quality marketing and communications, effective fund raising linked to our cause, increased understanding of YMCA 3. Community Partnerships - new social enterprises, new health based programs 4. Strong Volunteer and Staff Training – knowledgeable and engaged staff, volunteers, members and donors 5. New Targeted Programs - new health based programs, seniors, families Key Initiatives - Draft

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