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Toyodas. Sakichi, Kiichiro, and Eiji; the family that built Toyota. Sakichi and the Loom. Expected to follow in his father’s footsteps and become a carpenter, it was actually Sakichi’s mother who ultimately provided his direction in life.
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Toyodas Sakichi, Kiichiro, and Eiji; the family that built Toyota www.uttana.com
Sakichi and the Loom • Expected to follow in his father’s footsteps and become a carpenter, it was actually Sakichi’s mother who ultimately provided his direction in life. • Applying the woodworking skills he learned from his father, Sakichi built his mother a wooden handloom and winding machine. www.uttana.com
Sakichi’s Lineage • Traveling to America in 1910, Sakichi marveled at the passion for motorization. • Sakichi passed his innovative spirit onto his son Kichiiro and his nephew Eiiji, two initial leaders of the Toyota Motor Corporation. • He sent his son Kichiiro to study the automobile industry in America. www.uttana.com
Sakichi’s Legacy • After selling the patent for his famous power loom, Sakichi gave the profit to his son Kichiiro to start an automobile manufacturing company. • Sakichi challenged Kiichiro to build a Japanese car with Japanese hands. • Eiji was sent to university to study engineering so he could eventually join his cousin’s efforts. www.uttana.com
Kiichiro’s Success • Kiichiro’s first working engine was a Chevrolet copy that was so exact it could even accept Chevy parts. • Kiichiro began creating innovative standard work processes that laid the foundation for the Toyota Production System. • His contributions included the philosophy of Just-In-Time. www.uttana.com
Kiichiro and the War • Kiichiro’s passenger car projects were shelved when the Japanese government announced it needed trucks for the war effort in Japan. • By the time of the Pearl Harbor attack, Toyota was making 1,000 trucks per month. • Eventually overseas supply lines were cut and production at Toyota dwindled due to lack of resources. www.uttana.com
Kiichiro and the War Cont’d. • Just before the war ended, American bombers destroyed a quarter of Toyota’s new plant in Toyota City. • Kiichiro began researching other avenues of manufacturing. • However, he was called to build trucks and buses for the immobilized postwar population. www.uttana.com
Kiichiro’s Finances • Truck orders were pouring in, but payments were another matter. • On the brink of bankruptcy, Kiichiro searched desperately for a solution. • He negotiated pay decreases, executed a rigid reconstruction plan, and searched for bank financing to hold to the strict policy of no dismissals. www.uttana.com
Kiichiro Resigns • Kiichiro reluctantly had to ask for 1600 voluntary retirees. • News of the request incensed workers who amassed by the thousands to protest. • The fallout of this saw Kiichiro resigning his post as President. www.uttana.com
Eiiji • Eiiji continued in the upper echelons of Toyota management. • He took the helm as the fifth president of the company, after he introduced the Toyota Corolla. • In 1983, he led Toyota into the luxury car market, introducing the Lexus brand. www.uttana.com
Eiiji’s Legacy • Finally retiring in 1994, Eiiji is considered largely responsible for bringing Toyota to global prominence and profitability. • Eiiji was the longest running chief executive in Toyota history, serving for 15 years as President before resigning and accepting the position of chairman in 1981. www.uttana.com
Toyoda Family Impact • The Toyoda family has had an incredible impact on automobile manufacturing as numerous members have served in the top tiers of management at Toyota Motor Corporation. • Toyodas’ methodologies had a profound effect on Taichii Ohno in designing the full scale Toyota Production System. • These ideals are greatly influential in all Lean thinking today. www.uttana.com