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M eet sli M. 7099026112 劉恬吟 M avis 7099026115 莊文綺 E rica 7099026103 蔡佾潔 E lisa 7099026116 徐宏楚 T y. Modern people like to loss weight, slim body has become one of the most recent trends. Although there are recipes everywhere ,
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Meet sliM 7099026112劉恬吟 Mavis7099026115 莊文綺 Erica7099026103 蔡佾潔 Elisa 7099026116徐宏楚 Ty
Modern people like to loss weight, slim body has become one of the most recent trends. Although there are recipes everywhere , most people have no time to prepare lunch boxes. We want to combine diet with exercise, thus we create a healthy center called --- “M&M company”. Motivation
Eat • Cooperate with lunchbox shop. • Hire a dietitian from outside to design recipes to lunchbox shop. • Receive the order from schools and firms. (more than 5 people, deliver it only in Taichung city) • Sell low-fat lunchbox, instant meal, sport tools, and related products in physical store.
Exercise • Hire fitness trainers to teach (Yoga、Aerobic dance 、Belly dance 、Hip-hop、Ballroom dancing ) • Physical class everyday (with schedule) • Healthy lectureregularly • Winter/summer camp (for students who want to lose weights)
Member (only for whom buy the exercise courses) • Have own member space on website.(My M&M) • Have qualification to attend regular trips and lecture. • On-line course selection
Product selling • Nutrient foods and diet foods • Sport tools • Recipe books • Exercise course DVD • Related products
Needed system • A hosting server rent for the website hosting . We use iweb.com. • ADSL High speed internet must used for the website. • Windows 7 operation software use for administrator and key employees. • Microsoft Office 2010 is suitable for manage general reports and documents. Technology requirement
Member system System
E-store and Food order online(Include Delivery service) System(cont.)
Suggest information System(cont.)
Activities System(cont.)
Y H Y A Y A B A BA B A H Y B A H BA H BA A H BA BA B H Y Y Courses Schedule Y : Yoga class A : Aerobic dance B : Belly dance H : Hip-hop BA : Ballroom dancing
Cost of trainer There are 5 types of exercises in our company. + + + ($500*22 Lessons) per week + ($800*5 Lessons) per week _________________________ $15,000 per week $60,000 per month Y H A B BA Cost
Human Resource • Trainers : $60,000 • Dietitians : $30,000 • Marketing : $20,000 • Human resource & Finance : $20,000 • IT : $35,000 • Rent : $20,000 • Utility : $10,000 • Advertisement fees : $10,000 ________________________________ Total $205,000 Cost
Each BA course = $200 Other course (Y,H,A,B) = $150 • Membership fee We plan to take 150 members per year. Assume all members distribute to 4 types of fees averagely. [($3600+$9000+$16000+$27500)*(150/4)]/12 = $175,312.5 We expect to earn from members. Revenue(1/3)
Lunchbox • We expect to sell $40*50 + $50*30 + $60*10 = $4,100 per day $12,300 per month Revenue(2/3)
Membership fees $175,312.5 • Lunchbox $123,000 • Related products $ 20,000 ____________________________________ Total $318,312.5 Revenue(3/3)
Total Revenue $318,312.5 -Total Cost Total $205,000 _______________________ $113,312.5 per month $1,359,750 per year Net profit