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The Product Design Process. Design Process; the basic module. SpecificInformation. Design Operation. General Information. Outcome. Evaluation. Feedback loop. No. Yes. Go toThe NextStep. Example of Design Operation. Exploring the alternating system. Formulating the mathematical model. . . Specifying specific parts.
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1. 2103-314Mechanical System Design II By Asst. Prof. Dr. Kaukeart Boonchukosol
3. Design Process; the basic module
5. Some kind of Information Manufacturers catalogue
Handbook data
National standard
Technical paper
Experience
6. Problem Solving Methodology Definition of the problem
Gathering of information
Generation of alternative solutions
Evaluation of alternatives
Communication of the result
7. Definition of the Problem
8. Gathering Information What do I need to find out?
Where can I find it and how can I get it?
How credible and accurate is the information?
How should the information be interpreted for my specific need?
When do I have enough information?
What decision result from the information?
9. Detailed Description of Design Process
10. Morphology of Design Phase I: Conceptual Design
Phase II: Embodiment Design
Phase III: Detail Design
Phase IV: Planning for Manufacture
Phase V: Planning for Distribution
Phase VI: Planning for Use
Phase VII: Planning for Retirement of the Product
11. Phase I: Conceptual Design Identification of customer needs
Problem definition
Gathering information
Conceptualization
Concept selection
Refinement of the PDS
Design review
12. Phase II: Embodiment Design Product architecture
Configuration design of parts and components
Parametric design of parts and components
14. Phase IV: Planning for Manufacture Designing specialized tools and fixtures
Specifying the production plant that will be used
Planning the work schedules and inventory control
Planning the quality assurance system
Establishing the standard time and labor costs for each operation
Establishing the system of information flow necessary to control the manufacturing operation
15. Need Identification
16. Types of Design Project Variation of an existing product
Improvement of an existing product
Development of a new product for a low-volume production run
Development of a new product for mass production
One-of-a-kind design
17. How to Gathering Information from Customer Interview with customer
Focus group
Customer surveys
Customer complaints
18. Levels of Customer Requirements Expecters: the basic attribute that one would expect to see in the product
Spokens: the specific features that the customers say they want in the product
Unspokens: the product attributes the customer does not generally talk about, but are nevertheless are important to him or her
Exciters or delighters: the features that make the product unique and distinguish it from the competition
19. Quality Function Deployment QFD is a planning and problem-solving tool that is finding growing acceptance for translating customer requirements into the engineering characteristics of a product.
Group decision-making activity
Graphical representation using a diagram called House of Quality
22. Concept Generation and Evaluation
24. Creativity Develop a creative attitude
Unlock your imagination
Be persistent
Develop an open mind
Suspend your judgment
Set problem boundary
25. Vertical and lateral thinking
26. Invention Invention is something novel and useful, being the result of creative thought.
Classified into 7 categories
The simple or multiple combination
Labor-saving concept
Direct solution to a problem
Adaptation of an old principle to an old problem to achieve a new result
Application of a new principle to an old problem
Application of a new principle to a new use
Serendipity
27. Psychological View of Problem Solving Four-stage model
Preparation: The element of the problem are examined and their relations are studied.
Incubation: You sleep on the problem.
Inspiration: A solution or a path toward the solution suddenly emerges.
Verification: The inspired solution is checked against the desired result.
28. Creativity Methods
29. Mental Block Perceptual blocks
Stereotyping
Information overload
Limiting the problem unnecessarily
Cultural blocks
Environmental blocks Emotional blocks
Fear of risk taking
Unease with chaos
Adopting a judgmental attitude
Unable or unwilling to incubate
Intellectual blocks
30. Brainstorming Four fundamental brainstorming principles
Criticism is not allowed.
Ideas brought forth should be picked up by other people present.
Participants should divulge all ideas entering their minds without any constraint.
A key objective is to provide as many ideas as possible within a relatively short time.
31. Stimulation of ideas Combination: What new ideas can arise from combining proposes and functions?
Substitution: What else? Who else? What other place? What other time?
Modification: What to add? What to subtract? Change color, material, motion, shape?
Elimination: Is it necessary?
Reverse: What would happen if we move it backward? Turn it upside down? Inside out?
Other use: Is there a new way to use it?
32. Creative Idea Evaluation
33. Theory of Inventive Problem Solving (TRIZ) TRIZ is Russian acronym
Developed by Genrich Altshuller and his coworkers in Russia, since 1946
About 1.5 million patents were studied, and discovered that only a few dozen inventive principles were used for solving the problems
34. Five levels of problem solutions Level 1: Routine design solutions arrived at methods well known in the specialty area. 30%
Level 2: Minor correction to an existing system by methods know in the industry. 45%
Level 3: Fundamental improvement to an existing system which resolve contradictions within the industry. 20%
Level 4: Solution based on application of new scientific principle to perform the primary function of the design. 4%
Level 5: Pioneering inventions based on rare scientific discovery. 1%
35. Engineering Parameters used Weight of moving object
Weight of nonmoving object
Length of moving object
Length of nonmoving object
Area of moving object
Area of nonmoving object
Volume of moving object
Volume of nonmoving object
Speed
Force Tension, Pressure
Shape
Stability of object
Strength
Durability of moving object
Durability of nonmoving object
Temperature
Brightness
Energy spent by moving object
Energy spent by nonmoving object
36. Engineering Parameters used Power
Waste of energy
Waste of substance
Loss of information
Waste of time
Amount of substance
Reliability
Accuracy of measurement
Accuracy of manufacturing
Harmful factors acting on object Harmful side effects
Manufacturability
Convenience of use
Repairability
Adaptability
Complexity of device
Complexity of control
Level of automation
Producibility
37. The Inventive Principles Segmentation
Extraction
Local quality
Asymmetry
Combining
Universality
Nesting
Counterweight Prior counteraction
Prior action
Cushion in advance
Equipotentiality
Inversion
Spheroidality
Dynamicity
Partial or overdone action
38. The Inventive Principles Moving to a new dimension
Mechanical vibration
Periodic action
Continuity of useful action
Rushing through
Convert harm into benefit Feedback
Mediator
Self-service
Copying
An inexpensive short-lived object instead of an expensive durable one
Replacement of a mechanical system
39. The Inventive Principles Use of a pneumatic or hydraulic construction
Flexible film or thin membranes
Use of porous material
Change the color
Homogeneity
Rejecting and regenerating part Transformation of physical and chemical states of an object
Phase transition
Thermal expansion
Use strong oxidizers
Inert environment
Composite materials
40. Example A metal pipe was used to pneumatically transport plastic pellets. A change in the process required that metal powder now be used with the pipe instead of plastic. The harder metal powder causes erosion of the inside of the pipe at the elbow where the metal particles turn 90o. Conventional solutions to this problem might include reinforcing the inside of the elbow with an abrasion-resistant hard-facing alloy, providing for an elbow that could be easily replaced after it has corroded, or redesigning the shape of the elbow. However, all of these solutions require significantly extra costs, so a more creative solution was sought.
41. Solution What is the main function of our elbow?
To change the direction of flow of metal particle
What we want to improve?
Increase the delivered particles speed (parameter 9)
Reduce the energy required (parameter 19)
42. Solution
43. Solution By counting the frequency of inventive principles suggested, the Principle 28 is the most cited (4 times).
The others Principles cited are 13(3), 15(3), and 38(3).
Then Principle 28 shall be firstly considered.
44. Solution The full description of Principle 28 is
28 Replacement of a mechanical system
Replace a mechanical system by an optical, acoustical, or odor system.
Use an electrical, magnetic, or electromagnetic field for interaction with the object.
Replace fields. Example: (1) stationary field change to rotating field; (2) fixed fields become fields that change in time; (3) random fields change to structural one.
Use a field in conjunction with ferromagnetic particles.
Then possible solution may be placing a magnet at the elbow to attract and hold a thin layer of powder that will serve to absorb the energy of particles navigating the 90o bend, thereby preventing erosion of the inside wall of the elbow.
45. Algorithm of Inventive Problem Solving
46. Conceptual Decomposition It is common tactic to decompose the problem into smaller parts.
Connections of elements in terms of structure and function within the blocks shall be stronger than those between the blocks.
There are two main approaches
Decomposition in the physical domain
Functional decomposition
47. Decomposition in the Physical Domain
48. Functional Decomposition Function is in the nature of a physical behavior or action
Function tells us that what the product must do.
The process of functional decomposition describes the design problem in term of a flow of energy, material, and information.
51. Generating Design Concept
52. Morphological Chart Proposed by Zwicky
Steps to follow
Arrange the functions and subfunctions in logical order
List for each subfunction how
Combine concepts
53. Example CD case
57. Axiomatic Design Developed by Professor Nam Suh and his colleagues at MIT
Focus around 2 design axioms
Axiom 1: The independent axiom
Maintain the independence of functional requirements (FRs).
Axiom 2: The information axiom
Minimize the information content.
58. Mapping process of Suhs concept
59. Hierarchy of FRs for a metal cutting lathe
60. Hierarchy of lathe design in physical domain
62. Evaluation
63. Comparison Based on Absolute Criteria Evaluation based on judgment of feasibility of the design. Concept should be into one of three categories:
It is not feasible? Next question is Why is it not feasible?
It is conditional it might work if something else happen?
Looks as if it will work, then it seems worth to work further.
64. Comparison Based on Absolute Criteria Evaluation based on assessment of technology readiness. The technology used in the design must be mature enough not to need any additional research. Their indicators are
Can the technology be manufactured with known processes?
Are the critical parameters that control the function identified?
Are the safe operating latitude and sensitivity of the parameters known?
Have the failure modes been identified?
Does hardware exist that demonstrates positive answers to the above four questions?
65. Comparison Based on Absolute Criteria Evaluation based on go-no-go screening of the customer requirements.
After a design concept has passed filters 1 and 2, the emphasis shifts to establishing whether it meets the customer requirements framed in the QFD
Each requirement must be transformed into a question to be addressed to each concept.
The questions should be answerable as either yes (go), maybe (go), or no (no-go).
The emphasis is not on a detail examination but on eliminating any design concepts that clearly not able to meet an important customer requirement.
66. Pughs Concept Selection Method Choose the criteria by which the concepts will be evaluated
Formulate the decision matrix
Clarify the design concept
Choose the datum concept
Run the matrix
Evaluate the rating
Establish a new datum and rerun the matrix
Plan further work
Second working session
68. Measurement Scales
69. Weighted Decision Matrix
72. Analytical Hierarchy Process, AHP Multicriteria decision process introduced by Saaty
Suited to hierarchically structural system
Can work with both numerical and intangible and subjective factors
Use pairwise comparison of the alternatives