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Layout & Composition

Layout & Composition. Composition. is the placement or arrangement of visual elements or ingredients in a work of art, as distinct from the subject of a work. It can also be thought of as the organization of the elements of art according to the principles of art. Rule of Thirds.

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Layout & Composition

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  1. Layout & Composition

  2. Composition is the placement or arrangement of visual elements or ingredients in a work of art, as distinct from the subject of a work. It can also be thought of as the organization of the elements of art according to the principles of art.

  3. Rule of Thirds A guideline which proposes dividing an art work with 2 evenly spaced horizontal lines and 2 vertical lines, creating nine sections. Where these lines intersect are the most preferred focal point, because at these points the eye has the best perception on the main object in relation to the surrounding objects.

  4. Rule of Odds An artwork is more appealing to the eye when displaying an odd number of objects.

  5. Have visual weight just below midpoint Add a footer Frame images Keep in mind that the viewer’s eye will move from left to right Don’t make 2 things the same Stick to one font family Use similar style images Have a classmate look at your project from time to time in order to get another viewer’s perspective Design Board Layout

  6. TRY A GRID SYSTEM Decide on the orientation and the size of the sheet and have a grid system to you layout, this will aid the flow of the story that you are trying to tell through the presentation board and will make it easier for the viewer to 'read' it.

  7. EMPHASIS Emphasis is what catches the eye and makes the viewer stop and look at the image. Without emphasis, without getting the viewer to look at the image, communication cannot occur.

  8. How do we create emphasis? CONTRAST: An element in contrast with something else is more easily seen and understood; something different attracts the eye. • a curve in the midst of straight lines • a circle in a field of squares • one red dot on a background of grays and blacks • a light or dark area in the middle of its opposite • horizontal, vertical, diagonal PLACEMENT: Implied lines all directed toward the same place can create a focal point there. Isolating an element from the others by its position in space will also create emphasis.

  9. AN IMPORTANT THING TO REMEMBER… If everything is emphasized • all text is large and bold • all images are animated or flashing • everything is in bright colors then nothing will stand out, nothing will be emphasized, nothing will grab the viewer’s attention.

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