540 likes | 841 Views
Prof. A. K. Biswas. 2. Agenda. Why B2B Branding?What is B2B Branding?Steps for Building Strong B2B BrandsDifferent Brand Elements In B2B And B2C MarketsB2B Brand EquityCommunications Strategy For B2B Brand BuildingDifficulties in B2B Branding. Prof. A. K. Biswas. 3. Many business marketing man
E N D
1. Prof. A. K. Biswas 1