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Step By Step Guide To Start Your SMS Marketing Campaign

A complete sms marketing campaign process to boost your campaign

davidtakh
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Step By Step Guide To Start Your SMS Marketing Campaign

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  1. STEP BY STEP GUIDE TO START YOUR SMS MARKETING CAMPAIGN. http://emailnphonelist.com/

  2. Here’s a step by step guide to start your own SMS marketing campaign. This would give you an outlook on SMS marketing. purchase your mobile phone list. You will still have to do your own hard work, to put everything together. But this guide will allow to work smartly. And more importantly work in a structured way. Before you

  3. 1. DEFINE YOUR PROSPECTS. SMS marketing is not different. If you do not know who are most likely to buy your product, you should not spend money on marketing it. Ask yourself, who benefits from your product ? Is it teenagers, stay at home dads or is it professionals in a certain field ? It is better to have a small number of targeted prospects in your SMS marketing list. Than to have huge number of phone numbers in your cell phone marketing list, who are not likely in need of your product.

  4. 2. GOAL OF YOUR CAMPAIGN What are you really trying to achieve with the SMS campaign ? Your SMS marketing campaign can be used to achieve different objectives from the same SMS marketing list. But decide the goal before hand and work towards achieving it. Tailor your SMS marketing message based on your goal.

  5. 3.DECIDE BUY OR BUILD YOUR SMS MARKETING LIST. Building a mobile phone list takes time. Most building a phone list is costlier than buying one. It is hard work. If you don’t reach a critical mass on cell phone number, your list would be too small. Validating the cell phone numbers could be a problem.

  6. 4. DO YOU NEED A SHORT CODE ? 1 2 SHORT A short code is basically a 5 or 6 digit number. SIMPLE If you do not have a campaign where, you need to opt-in customers, you may not need it.

  7. SHORT CODES ARE COSTLY ANYWAYS. MORE OVER YOU HAVE TO GET A SHORT CODE FOR A MINIMUM 3 MONTHS. IF YOU GO FOR VANITY SHORT CODE NUMBERS, IT IS GOING TO COST YOU EVEN MORE.

  8. 5. DO YOU NEED TO RECEIVE REPLIES ? Usually a SMS marketing platform would have an admin section. To check the performance of your campaign. A cell phone number that can receive texts would have an additional section to check the replies.

  9. 6. FIND A RELIABLE SMS MARKETING PLATFORM. It is important, that you go for a service that is cloud or SaaS based, instead of an old desktop software based system. Newer cloud based platform are, easy to use. You can easily check your delivery rates. Bad cell phone numbers. You can time your campaign in advance. Even add different rules for sending SMS messages and receiving replies.

  10. 7. SEND ALL AT ONCE ? One important decision in SMS marketing campaign as well as email marketing campaign is, should I send all the messages at once ? The answer would depend on the objective of your campaign..

  11. 8. TIMING OF SMS CAMPAIGN. Ads should have a clear call to action and purpose that The best timing to send messages to your cell phone list, depends on the product you are promoting. As well as the prospects. Take instance of a restaurant. If you want more people to visit it, send them a discount coupon on their cell phones. But what time is most effective ?

  12. 9. TRACK YOUR CONVERSION RATE. Tracking your conversion rate is important to understand, if you are getting better results then previous SMS campaign. or if the previous cell phone list was performing better. Like website analytic, you can analyze your SMS marketing campaign.

  13. 10. CALCULATE THE ROI If you are investing in it you expects returns. Returns could have various form nowadays, it doesn’t have to be straight up dollars. A sign up to your website, might not be regarded dollars earned. But it does have a value.

  14. THANK YOU!

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