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How To Manage Your Online Reputation

Discover the importance of online reputation management and learn how to take control of what people are saying about your business. This presentation by Kim McNeely, SCORE Presenter, provides valuable insights and practical tips to help you build a positive online presence. Don't ignore your online reputation, make it right!

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How To Manage Your Online Reputation

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  1. How To Manage Your Online Reputation Kim McNeely SCORE Presenter 1

  2. Good News! No One Is Talking About You Online! 2

  3. Bad News! No One Is Talking About You Online! 3

  4. Review Sites 4

  5. Why Do I Care About What People Are Saying? • 82% of people visit an online review site because they intend to buy a product or use a business for a service • 78% of consumers turn to review sites to FIND a local business 5 Source: YELP

  6. Have you CLAIMED your online business account? If not, that is your homework for today! 6

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  8. Hair Salon No Response from Business Owner 8

  9. Restaurant Review No Response from Business Owner 9

  10. Nail Salon 10

  11. Thank You Isn‘t Enough 11

  12. Go The Extra Mile 12

  13. Don’t Ignore It, Make it Right 13

  14. How to Get Reviews • Give Service That Merits a Positive Review • Ask • Thank Customers In Advance for Review 14

  15. Tips for Better Review Pages • Add Your Hours • Add Photos • Engage with your page • Add your website to the page 15

  16. Steps for Reputation Management • Claim profile • Add content to profile regularly • Monitor account and respond to reviews • Stay on top of your reputation 16

  17. And One More Thing…. Google yourself AND your business regularly! 17

  18. Questions 18

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