Career Education & Placement Centre

1. Career Education & Placement Centre Assessment Method Sessions - Presentation Date : 3 March, 2000 (Friday) Time : 1:00 p.m. - 2:00 p.m. Venue : T7, Meng Wah Complex

2. Career Education & Placement Centre Louisa Li Director E-mail : louisali@hkusua.hku.hk Website : http://www.hku.hk/cepc

3. Slides from this presentation • lecture notes are available at the CEPC Enquiry Desk for photocopying • lecture notes are available at the CEPC homepage:<http://www.hku.hk/cepc> • Students  • Services for students  • Careers Education Courses  • Lecture Notes 

4. Assessment Method Sessions - Presentation • Objectives • presentation tasks at assessment exercises • format • assessing performance • how to prepare for assessment with presentation • how to conduct oneself at a presentations • questions

5. Format of presentation tasks - slide 1 • Could take place at any stage of the assessment process; i.e at the 1st, 2nd, or final stage • Used by various types of employers and for various types of positions • Either in an one-to-one, group, or panel situation

6. Format of presentation tasks - slide 2 • Pre-session preparation allowed • Copy of material to be brought along • Choice of topics given • Speak for specified time - could be 2, 5, or 15 minutes • Might be asked follow-up questions after the presentation

7. Format of presentation tasks -slide 3 • Present in English • Answer questions in Chinese • Sometimes whiteboard, OHP, and notebook computer are provided, with advance notice • Sometimes no visual aid equipment is provided • A 2 minutes’ self introduction is sometimes required before the 5 minutes’ presentation

8. Sample Questions -slide 1 • We launched product so-and-so recently specially for university students. What do you think we could do in that direction to cater for students’ needs, in your opinion? If you were one of our staff members what enhancement would you recommend for that product?

9. Sample Questions - slide 2 • What kind of good customer service could we provide, in your opinion? How would you see yourself contributing to the maintaining of our market share in this competitive business? • Do you think this is the right time to introduce the MPF in Hong Kong? Why?

10. Sample Questions - slide 3 • What do you think are the impacts of the reforms suggested in the Harvard Report to the SAR’s health care system ? • What are the ways to boost Hong Kong’s banking industry? • Choose any fund management issue you wish and present your views on it.

11. Sample Questions - slide 4 • Now that we have lost our monopoly and are open to competition, what do you think we should do to sharpen our competitive edge and to maintain our position as a market leader.

12. Sample Questions - slide 5 • What do you think we could do, in the so-and-so field, to enhance the quality of life in Hong Kong and add value to the business sector? What new product or service would achieve this and bring sound financial return to the company? What would be your marketing plan, including your target group, the media to use, and the strategy to adopt etc.?

13. How might performance be assessed? - slide 1 • Does the presentation suit your purpose? • Do the language and style suit the complexity of the subject, the formality of the situation, and the needs of the audience? • Is the presentation clearly structured and easy to follow?

14. How might performance be assessed? - slide 2 • Are suitable techniques used to engage the audience, e.g. give examples to illustrate complex points, relate to audience experience, vary tome of voice, use images such as charts, pictures and models to illustrate points ?

15. How to prepare for assessment with presentation ? - slide 1 DEVELOP A STRATGY FOR USING A VARIETY OF COMMUNICATION SKILLS TO MEET THE DEMANDS OF THE ACTIVITIES • Why are you asked to make a presentation? • What do the selectors want to find out? • What do you want them to think of you as?

16. How to prepare for assessment with presentation ? - slide 2 • What could you do to convince them that you have such abilities? • WHAT ARE YOUR STENGTHS THAT COULD HELP YOU ACHIEVE YOUR OBJECTIVE? • WHAT ARE THE WEAKNESSES THAT YOU NEED TO WATCH OUT FOR?

17. How to prepare for assessment with presentation ? - slide 3 • WHAT CAN YOU DO BETWEEN NOW AND THE PRESENTATION TO IMPROVE YOUR PERFORMANCE? • WHO CAN GIVE YOU FEEDBACK ABOUT YOUR PERFORMANCE TO HELP YOU IMPROVE?

18. How to conduct oneself at a presentation -slide 1 • AVOID COMMON MISTAKES • failing to speak to time • material not suited to the audience • information overload • materials too technical • poor presentation / over-rehearsed • distracting visual / verbal/ vocal

19. How to conduct oneself at a presentation -slide 2 • Do not memorize • use keywords • have notes • BUT do not read it out • rehearse • mental rehearsal • rehearse aloud with notes • use a tape recorder and a mirror

20. How to conduct oneself at a presentation -slide 3 Relate to your own experience Use humor just the right amount test the “acceptability” of your humor beforehand

21. How to conduct oneself at a presentation -slide 4 • Use it to build rapport with your audience, and keep your audience interested and attentive

22. How to conduct oneself at a presentation -slide 5 • Inappropriate pace • lack of eye contact lack of enthusiasm • STRUCTURE THE PERSENTATION • The Tell Them Rule • BOMBER B

23. How to conduct oneself at a presentation -slide 6 • The Tell Them Rule • Tell them what you are going to tell them • Tell it to them • Tell them what you told them

24. How to conduct oneself at a presentation -slide 7 • Bang! • Opening • Message • Bridge • Examples • Recap • Bang! BOMBER B

25. How to conduct oneself at a presentation -slide 8 • Bang ! • Raise interest • arrest attention • getting audience hooked • Make them want to hear you • a dramatic statement • a survey of views/ question • audio-visual gimmick • a demonstration • and ….

26. How to conduct oneself at a presentation -slide 9 • Welcome, self-identification, objectives • Main body - 4-5 key messages • Do not give too much detail • You are driving a bus that contains 50 people. The bus makes one stop and ten people get off, while three people get on. At the next stop seven people get off the bus, and two people get on. There are two more stops, at which four passengers get off each time. And three fares get on at one stop, and none at the other. At this point, the bus has to stop because of mechanical trouble. Some of the passengers are in a hurry and they decide to walk. So either people get off the bus. When the mechanical trouble is taken care of, the bus goes to the last stop and the rest of the people get off.

27. How to conduct oneself at a presentation -slide 10 • Order of your message • audience is more more attentive and receptive at the beginning • hit them with the strongest / most important point first. s • Persuasive presentation • present situation • problems • possibilities • proposal

28. How to conduct oneself at a presentation -slide 11 • Informational • background • overview • topic 1,2,3,4 • Bridge between each key message and the participants’ experience and needs • Help audience visualize what you mean

29. How to conduct oneself at a presentation -slide 12 • Close “hook”, thank the audience, invite questions. • THE FINAL BANG! A statement which dramatically sums up your key message a visual or verbal link back to your opening bang an unexpected action

30. Other Guidelines - slide 1 Delivering Techniques • Eye Communication • Posture / Movement • Gestures / Facial Expression • Dress / Appearance • Voice / Vocal Variety • A/V Support

31. Other Guidelines - slide 2 Eye Communication • Maintain a confident eye pattern • Lighthouse effect 3-4 secs • don’t look like a scared rabbit • don’t close your eyelids for up to 2 or 3 seconds • don’t blink real hard and continuously

32. Other Guidelines - slide 3 Posture and Movement • Upper and lower body posture • Ready position - leaning slightly across, stand erect • Move - don’t just stand behind the lectern • use your own style

33. Other Guidelines - slide 4 Gestures / Facial Expressions • Find out your nervous gestures • Do I “look” sincere, open and friendly? • Don’t over exaggerate • Smile - exercise your muscles!!

34. Other Guidelines - slide 5 Dress and Grooming • Avoid strange clothing • Avoid strongly contrasting colours • Cool colours • Your appearance forms the First Impression Voice and Vocal Variety • Transmits energy • Don’t drop your voice • Avoid mumbling, gabbling, ‘um’ and ‘uh’ • Vocal Variety - be a roller coaster

35. Other Guidelines - slide 6 Language • Eliminate jargons • Pause - 3-4 secs • is o.k. to have a moment of silence • Avoid umm, ahh, er, well, ok, you know …

36. Other Guidelines - slide 7 Power of Language • Avoid using the same word over and over again • Use “power” and “command” words to get your audiences’ attention and to give the impression of confidence and competence. E.g. • “I think you will agree” vs “I am certain you will agree” • I hope you will consider vs I recommend you to consider. • Address your audience in second person. “You” is a very powerful word.

37. Other Guidelines - slide 8 Mannerisms • Don’t be tempted by your pens, pointers, spectacles … etc • Don’t keep lose change (and your hand!) in your pocket • Don’t point your finger, use open hand • check your hair / tie / trouser / dress BEFORE standing up

38. Other Guidelines - slide 9 Audio Visual Support Visual Aids • must be simple and easy to read and understand • every “slide” deserves at least 10 seconds • title each visual • use a picture or a graph, if appropriate • use colour, number and bullet • use only 2/3 of the space • concentrate message in centre • include only relevant information • have back-up ready

39. Other Guidelines - slide 10 Don’t be too fancy! • Always PLAN A HEAD