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Healthy Middle Years. Gaynor Bussell RD, RPHNutr. What are the middle years?. Around 45-65; known as ‘baby boomers’ in the States
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Healthy Middle Years Gaynor Bussell RD, RPHNutr
What are the middle years? • Around 45-65; known as ‘baby boomers’ in the States • Probably still working and possibly with more responsibility than ever, yet may also have elderly parents and children that are still in full tome education (especially with the trend of having kids later) • Can be stressful time, • There is a desire to indulge in comfort, high quality food and drink (because you deserve it) • There is a market for such food, but it also may need to deliver health benefits
Middle years and chronic disease • Symptoms of chronic disease can start at this time • But it’s not too late to prevent first symptoms developing into later long term disability and decreasing quality of life • Is there a role for food and supplement industry?
What are the health concerns of middle years? • Cardiovascular. incl blood pressure, high cholesterol and metabolic syndrome • Diabetes • Cognitive function • Gut health • Weight gain- becoming ‘apple’ shaped • Physical fitness and muscle strength • Skin and beauty • Joint and bone health • Menopause • Cancers
Type 2 diabetes • Used to be known as a disease of middle years • Caused by poor lifestyle factors such as overeating, not enough exercise • Usually preceded by insulin resistance • Lifestyle factors are the main cause, especially weight, activity levels and balance of diet
What can offset this? • “Healthy and achievable physical activity and dietary goals among older adults, including: • moderate leisure-time activity and walking pace, • higher intake of dietary fibre and polyunsaturated fat, and • lower intake of trans fat and easily digestible [high GI] carbohydrates.” April 27, 2009 issue of the Archives of Internal Medicine
Cardiovascular disease • Diseases of the heart and circulatory system (cardiovascular disease or CVD) are the main cause of death in the UK • More than one in three deaths are from CVD each year. • The main forms of CVD are coronary heart disease (CHD) and stroke. • CHD, by itself, is the most common cause of premature death in the UK. About one fifth (19%) of premature deaths in men and one in ten (10%) premature deaths in women were from CHD
Menopause • Healthy diet and being physically active • Keep weight down • Watch caffeine intake and alcohol • Soya, calcium, vitamin D, vitamin E, EPO, LC omega 3s, probiotics, magnesium, • But hard to make claims on foods and supplements for menopause as not a disease
Bone health • 1 in 3 women over 50 will experience osteoporotic fractures, as will 1 in 5 men • In women over 45 years of age, osteoporosis accounts for more days spent in hospital than many other diseases, including diabetes, myocardial infarction and breast cancer • Up to 90 % of peak bone mass is acquired by age 18 in girls and age 20 in boys, which makes youth the best time to “invest” in bone health. • After around 30, bone is gradually lost at a rate of about 0.5% a year. In women this escalates to about 5% a year during the time of the menopause
What can be done? • Calcium and vitamin D • Balanced diet with plenty of fruit and veg • Weight bearing exercise • Moderate alcohol • Other factors may be relevant; • Vitamin K, magnesium, soya, antioxidants
Prostate cancer • In UK, this cancer is the most common cancer in men and incidence rate is rising • Lifestyle factors heavily involved • Lycopene, Vitamin D and soya may protect, high calcium diet are a probable cause • Selenium and vitamin E ruled out as protective and may actual increase it • Again obesity and lack of physical activity may also promote
Five main considerations in middle years as markers of health • Smoking • Weight-BMI and fat distribution • Alcohol intake-pattern and amount • Exercise (minimum 5 times a week for 30 mins at moderate pace) • Amount of fruit and veg consumed failing on the above can lead to ill health, whereas meeting the criteria for each of these leads to better health outcome
Evidence that middle years are ignoring health advice • Getting fatter • Drinking the same • Not exercising as much • Not eating sufficient fruit and veg • Why? “Middle years just want to have fun” • So need to keep taste and fun element of food, yet make it healthy
Weight loss • Does it matter how you do it? • Satiety, e.g. GI, fibre • Protein factor • Portion size • Energy density • Tom Sanders will elaborate on weight loss later
Fluid • Eat well plate does not show fluid. • Thirst mechanism decreases with age, so if you don' t think about drinking water, you may become dehydrated. • Too much caffeine and alcohol can act as a diuretic
Exercise • Vital and its never too old to start • Strength, Stamina and suppleness should all be considered
Alcohol • Alcohol units may have started to creep up, especially if life is stressful! • Alcohol is very calorific • Too much causes a variety of health problems including increase risk of several cancers • Drinking within limits shown to be protective , but not in women?
Health and well being market • Biggest driver for NPD- seems so even due to recession • But, low fat/low sugar products only 6% of market and dieting in general is marginalised • So what is in: functional ingredients supporting digestive health, immune support and mental functions • Anti-ageing and beauty ingredients are emerging trends • Positive on pack messaging is in! Mintel
What about functional foods and ingredients for healthy middle years? • My starter for 10 for ingredients: folic acid, omega 3s, plant sterols and stanols, dietary fibre, pre and probiotics, soya, vitamin D, Co enzyme Q10, phytochemicals • functional foods: low GI, high satiety foods, low energy dense, high protein, higher monosats, wholegrain • Over to speakers to qualify some of these
What claims can be made? • New health claims rules will mean populous nutrition as read in Daily Mail, will not be able to find itself on to our food and drink packages or adverts