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Mondeca Smart Content Factory

Mondeca Smart Content Factory. December 2012. INTRODUCTION. Value proposition. H igher value for end users. Efficient access through better retrieval and personalization. Clarity and insight through better contextualization, discovery, and analytics.

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Mondeca Smart Content Factory

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  1. MondecaSmart Content Factory December 2012

  2. INTRODUCTION Value proposition Higher value for end users • Efficient access through better retrieval and personalization • Clarity and insight through better contextualization, discovery, and analytics Higher revenues fromyour content • Reuse and resell more content thanks to finer semantic structure and greater interoperability • Improve SEO and cross-selling through semantic indexing and offer matching • New services based on interoperable data mashups Smart Content Factory

  3. INTRODUCTION Smart Content Factory: concept • Infuse domain knowledge into generic processes • Interlink structured & unstructured content Smart Content Factory

  4. INTRODUCTION Evolution of content representation Semantic Interoperability SMARTER CONTENT inter- operability reuse retrieval analysis Format Interoperability + + Proprietary Files Smart Content Factory

  5. INTRODUCTION Content IQ - how smart is your content? • Querying & Indexing • Navigation & Discovery • Question answering • Analytics • Context & Personalization • Content integration • Content reuse • QUESTION ANSWERING • AND ANALYTICS • disambiguation • expansion • structured query • graph-based query Smart Content Factory

  6. INTRODUCTION Smart Content Factory: features Domain knowledge structures Extraction and annotation • author • manage • match • enrich • extract • normalize • classify Content delivery • search & navigation • analysis & personalisation • linked open data Smart Content Factory

  7. INTRODUCTION +60 client references Semantic portals || Knowledge bases || Digital Asset Management Customer Service || Search EngineOptimization || Linked Open Data Smart Content Factory

  8. SMARTER CONTENT DELIVERY Semantic Portal: search • Disambiguation • Expansion • Translation Smart Content Factory

  9. SMARTER CONTENT DELIVERY Semantic Portal: navigation

  10. SMARTER CONTENT DELIVERY Semantic Portal: benefits • Improve full-text search through richer index • Improve navigation and discovery through • richer metadata and interlinking • Reuse content more efficiently by automatically • re-classifying it for a given audience • ASIP Santé: • Less time waisted searching for information • Faster treatment => more patients treated per day • Fewer treatment errors => fewer return patients Smart Content Factory

  11. SMARTER CONTENT DELIVERY Knowledge Base Mondeca’s Smart Content Factory

  12. SMARTER CONTENT DELIVERY Knowledge Base: semantic query Smart Content Factory

  13. SMARTER CONTENT DELIVERY Knowledge Base: benefits • Manage semantic knowledge bases and vocabularies • Fuse heterogeneous bases into a coherent whole • Enrich knowledge bases by extracting knowledge from • unstructured content • Graph-based queries for precise retrieval and • analysis • Moroccan Tourism Office : • A better resource for tourists => more tourists • Better match between offer and demand => • increased consumption • Less time aggregating and updating information Smart Content Factory

  14. SMARTER CONTENT DELIVERY Digital Asset Management

  15. SMARTER CONTENT DELIVERY Digital Asset Management: benefits • Improve retrieval by enhancing metadata • Ensure semantic interoperability by linking metadata • with standard vocabularies • Improve SEO by exposing enriched metadata according • to schema.org • Moroccan TV: • Higher speed and quality of access to video archives • Higher re-use and resale of video archives Smart Content Factory

  16. SMARTER CONTENT DELIVERY Linked Open Data

  17. SMARTER CONTENT DELIVERY Linked Open Data: benefits • Transform your data into the Linked Open Data format • Ensure semantic interoperability by linking metadata • with standard vocabularies • Provide efficient access to your Linked Open Data • through semantic search and navigation • Etalab: • Higher speed and quality of access to government data • Greater citizen transperancy • Greater re-use through mash-ups and new services Smart Content Factory

  18. SMARTER CONTENT DELIVERY Customer Care • II

  19. SMARTER CONTENT DELIVERY Customer Care: benefits • Higher response speed and accuracy through more • efficient retrieval and expert-matching • Fewer support requests through better access to • documentation, pre-empting follow-up questions, and • personalized FAQ menu • Understand your clients and prospects better with • Customer Analytics • Bureau Veritas: • New service => new source of revenue • Less time spent on classifying content • Safer boats Smart Content Factory

  20. SMART CONTENT factoRY SearchEngineOptimization

  21. SMARTER CONTENT DELIVERY Search Engine Optimization: benefits • Automate metadata enrichment with text mining & • external sources such as Open Data and Web mining • Expose enriched metadata according to schema.org • MediaPages : • More users & clients through better SEO • Better offer-demand matching • Less time spent annotating content Smart Content Factory

  22. UNDER THE HOOD Smart Content Factory: products Domain knowledge structures Extraction and annotation rules match Content delivery connectors Smart Content Factory

  23. UNDER THE HOOD Authoring • Collaborative • Role-based • Controlled • Flexible • Multilingual

  24. UNDER THE HOOD Vocabulary and ontology management • Import/Export • Traceability • Versioning • Quality control • Reporting Smart Content Factory

  25. UNDER THE HOOD ITM Rules rules Smart Content Factory

  26. match

  27. UNDER THE HOOD Annotation and extraction Smart Content Factory

  28. UNDER THE HOOD Enrichment Smart Content Factory

  29. UNDER THE HOOD Classification CLASSIFIER Smart Content Factory

  30. SMARTER CONTENT DELIVERY Knowledge Browser

  31. UNDER THE HOOD Smart Content Factory: components Search engine CMS DAM Text-mining WebserviceAPI WebserviceAPI CLASSIFIER match rules Relational DB Triple store Smart Content Factory

  32. UNDER THE HOOD Smart Content Factory: connectors • Search Engines: Lucine SolR, Exalead, Antidot, Apptus • CMS: Sharepoint, Nuxeo, Liferay, WebSphere • DAM: Ninsight, Algoba • Data mining: Temis, Arisem, Gate, Syllabs, SAIL Labs • Relational DBs: Oracle, SQL Server, PostgreSQL • RDF DBs: Sesame, Ontotext, Virtuoso • Visualisation: Pikko, PivotViewer, WebLab Smart Content Factory

  33. Smart content FActory Boost productivity • Automate annotation, classification, enrichment, integration and quality control • Reduce data integration efforts through semantic interoperability • Implement efficient collaborative workflows Smart Content Factory

  34. THANKS ! André MAY CEO 3 CitéNollez 75018 Paris, France +33 1 44 92 35 00 andre.may@mondeca.com www.mondeca.com Smart Content Factory

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