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The changes in app development have been quite profound. Yet how are our apps designed and developed? Here is the guide explaining how app development techniques are driving the industry.
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From the Nokia 6110's "Snake" game, things have come along quite a bit. The first smartphone was built way back in 1994 with in- built apps of low engagement. Then came Research In Motion's (RIM) BlackBerry, which ushered in the era of "qwerty" keyboards and their own bespoke apps. This led us to 2007 and 2008, when Apple and Google launched their own competing devices. Since then, we have seen the fierce rivalry that has actually brought out the best in each of them, much to the benefit of end consumers.
STATISTICS Some statistics show how often we use our mobile devices and apps. 49% of app users open an app at least 11 times each day. An average smartphone owner uses at least nine apps a day and about 30 apps a month. 70% of digital media consumption comes from smartphones. 21% of millennials open an app at least 50 times a day.
AS THE UBIQUITY, FREQUENCY AND DIVERSITY OF APP USAGE HAVE CHANGED, HOW HAVE THE DEVELOPMENT TECHNIQUES BEING USED LED TO THESE CHANGES? One of the biggest changes is the fact that mobile development previously often governed by the limitations of the hardware. was Now, these factors have receded dramatically, and the process behind a good app is a combination of the original idea and how it is executed. Once the idea behind any potential app has been researched and validated, the next step involves thinking about a development strategy. Here, consideration needs to be given to elements such as whether revenue is to be generated through the app, whether the app is a pure marketing channel and how the app will be brought to market.
NOW, THE FOCUS TURNED TO TECHNOLOGIES AND THE QUESTION OF HOW THE APP WILL BE BUILT. OPTION: APPLE | ANDROID HYBRID Functionality advantage but can take longer and cost more to develop. Hybrid apps cannot utilize all of the functionality available on the device but potentially save on development costs
A possibility at this stage is the development of a minimum viable product (MVP). This is best described as the most basic working version of your idea. Essentially, it could even be viewed as a trial run—the cheapest version that can be shown to targeted potential customers and investors. By staying away from extra features and the "bells and whistles" (which can be applied later), you can gauge the reaction to the app and confirm any future plans. The MVP can then be refined with a particular focus on design. As Steve Jobs once said, "[Design is] not just what it looks like and feels like. Design is how it works." App developers now spend a great deal of time with their clients to establish the best layouts that can engage audiences. App developers are paying extraordinary attention to user experience. The user experience is looking to elicit an emotional response from users and give them a "feel-good" factor when using the app.
The changes in app development have been quite profound in the short time we have gotten used to them. These apps initially were far more prosaic and more informative than interactive. Now, we have far more developed devices that are capable of biometrics and using gyroscopes, for example. The way apps are developed is now governed more by the technology packed into the device than at any other time. How to think about functionality and features has changed, along with the development process—which, thanks to current development techniques, now has MVPs to consider. The careful planning and consideration prior to moving into development and potential use of wireframes can make the early steps easier, while the production of that MVP can be a critical factor in the acquisition of additional funds if needed to bring your app idea to life and share with the world.
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