In the beginning… Robert Trumpy , PhD and the CWU Student Engagement and Retention Team

2. In the beginning… • Robert Trumpy, PhD and the CWU Student Engagement and Retention Team • First Year • At Risk Support • TRiO • CAMP • STAR • Intrusive Advising • Natural Mentors • Noel-Levitz College Student Inventory • SERT Successes- • Support from the top • Interdepartmental Collaboration • Clear Leadership for the program • Consistent messaging

3. First things first… • Research Retention • National and Regional • At campuses • IR • Withdraws/Discontinued • Time to Graduation • Exit Interviews • Identify stakeholders • Identify Gaps • Make actionable recommendations • Students • Faculty • Financial Aid • Admission • Registrar • Advising • Housing • Student Affairs • Athletics • CDS

4. Recommendations • Early Connection before Early Detection • Based on Retention Assumptions • Connect early and often • Best defense is a good offense • Follow up • Alert Communications • Intrusive advising • Early Alert • Before the parking lot • Before Probation/Warning • While we still have time • Professional Advising • Eh, two out of three ain’t bad

5. Building a Communications Team • Communications Specialist • Connection between client, Public Relations and Publicity • Communications • Graphic Design • Marketing • CRMs and Database Management • IT Specialist (In-house or support) • Understands HRMS/CRM system • Maintain Data • Graphic Designer • Copywriter • Data Entry Personnel

6. Early Connection before Early Detection • Department • Major information based on student data • Invitation to talk to the chair • Invitation to attend a department function with faculty • Student Groups • Invitation to join student groups • Interest • Demographics • Support • Milestone Guidance • Video Tutorials • Major Applications • Using Technology • How to Navigate University

7. Alert Communications • Identify CRM • Hobson’s Retain • PeopleSoft Communications Generator • Identify Alerts and Develop Communications • Undecided • Alerts • Interest Based • Below B- in Major Interest pre-req • Below C in Gen Ed requirement • Academic Holds • Registration • Withdrawal/Drop • Pre-emptive Communications • Department • Student Groups

8. Alert Communications cont’d • Identify CRM • Hobson’s Retain • PeopleSoft Communications Generator • Identify Alerts and Develop Communications • Major • Alerts • Below B- in major course • Below B- in pre-req course • Academic Holds • Graduation Guidance • Department/School Specific Information • Pre-emptive Communications • Departments • Student Groups • Indicators and the communications depends on your gaps.

9. Academic Early Alert • Find a champion in the Castle • Build an Early Alert Team • Students • Faculty • Financial Aid • Admission • Registrar • Advising • Housing • Student Affairs • Athletics • CDS • Identify Markers • Identity Students • Develop Communication Plan • Students • Faculty • Advisors • Develop Marketing Campaign • BOT • Faculty

10. Academic Early Alert Cont’d • Field Questions/Complaints • Examine Results • Meet with team • Discuss Successes and Failures • Adjust plan • Monitor Retention • Warning! • Have a follow-up plan or don’t include student in the alert process. • Use early alert for what it is • KISS • Open/Close the alert on time • Publish your results

11. Results • Empowerment • Students • Advisors • Faculty • Departments • Division of Student Success • Understanding • Retention