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Emerging Challenge in Lesson Study

Media Literacy. Emerging Challenge in Lesson Study. The ABC’S of Brands. Media are powerful forces in the lives of youth. Media messages can shape their perceptions. Kids & Media. Generation M. Research studies speak:. Source: www.articlesphere.com. On DAILY TV viewing.

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Emerging Challenge in Lesson Study

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  1. Media Literacy Emerging Challenge in Lesson Study

  2. The ABC’S of Brands

  3. Media are powerful forces in the lives of youth. Media messages can shape their perceptions.

  4. Kids & Media Generation M

  5. Research studies speak: Source: www.articlesphere.com On DAILY TV viewing • 2/3of toddlers – 2 hours • Kids and teens 8 – 18 years old – • 4 hours PLUS2 hours on computers

  6. Research studies speak further: Source: New Generations Philippines posted at www.gmanews.tv 63 percentof children aged 7 to 14 years old regularly use the Internet (play games, watch videos, or access information for school requirements). About 62 percentof kids in that age group (13 to 14 years old) go online to access social networking compared to the 44 percent of users aged 11-12 years old. 43 percent of pre-teens also use the Internet for instant messaging.

  7. Online-offline persona Among those who use social networking sites, 53 percent said that they do not have an online persona different from their offline selves, but 15 percent admitted that they are more “outgoing and talk more" online.

  8. The Alarming Truth An average Filipino child who reaches age 18 would have spent 16,000 more hours watching TV than attending school. = 667 days or 22 months

  9. Camera /cell phones message boards E-zines/E-books Chat rooms Online games Kids learn new technologies effortlessly, multi-tasking through a complex mix of sound, graphics, text and images. They have become managers, creators and distributors of information. In the digital media environment, kids have access to information and entertainment from around the world. Multi-player videogames BLOGS Webcams MP3/4/5 email Instant messaging The Web Text messaging Personal Web sites

  10. Young people get to see the world through media but there are media ‘landmines’. ultra materialism cyber addiction Trash words loss of privacy sex & violence false info cyberbullying internet predators

  11. What must be done?

  12. Young people need to develop knowledge, values, critical thinking, communication and information management skills. Good choices

  13. Need for media literacy “Our students are growing up in a world saturated with media messages…yet, they receive little or no training in the skills of analyzing or re-evaluating these messages, many of which make use of language, moving images, music, sound effects.”Source: R.Hobbs, Journal Adult & Adolescent Literacy, February 2004

  14. Media literacy • the ability to access, analyze, evaluate and produce media • the process of becoming active, rather than passive, consumers of media

  15. Media Education process of teaching and learning about media the outcome or the knowledge and skills learners acquired Media Literacy Source: David Buckingham. Media Education: Literacy, Learning and Contemporary Culture

  16. The essence of media education (or teaching of viewing skills) isn’t about having the right answers – it’s about asking the right questions. The result is lifelong empowerment of the learners and citizens.

  17. Media Education Triangle Developed by Eddie Dick for the Scottish Film Council

  18. Local Initiatives Recognizing the need to develop among the young the capacity to independently assess sources of information, the Department of Education (DepEd) created Media Literacy Task Force early this year. They are tasked to produce a media literacy education curriculum. The National Media Literacy Education (NMLE) is set to be integrated in the Basic Education Curriculum under Social Studies for the elementary level and under English/Communication Arts/Values for the high school level . Source: Manila Bulletin @ www.mb.com.ph

  19. The 2010 SEC Critical Viewing is the ability to use critical thinking skills to view, question, analyze and understand issues presented overtly and covertly in movies, videos, television and other visual media.

  20. Similar to media education, viewing skills are all about asking the right questions.

  21. Critical thinking questions • Who produced and/or paid for the message? • What is the purpose of the message? • Who is the ‘target audience’ ? • What techniques are used to both attract attention and increase believability? • What lifestyles are promoted and why? • Does the message contain bias or stereotypes?

  22. Learning Competencies • Identify the author’s purpose and point of view • Examine construction techniques and genres • Identify techniques used in TV and use knowledge of these techniques to distinguish between facts and misleading information • Recognizing bias and stereotyping

  23. Learning Competencies • Detecting propaganda and censorship in news and public affairs programming • Read “between the lines” of advertisements • Understand how news is constructed • Produce media texts

  24. On television • music channels • entertainment programs • sports • cartoons In the community • music and video stores • vintage and fashion stores • comic book stores • malls Online • instant messaging technology • social networking sites • file-sharing sites and programs • kids’ favorite Web sites Familiarize yourself with youth media

  25. A great way to get to know the media your students are interacting with is to start the school year with a quick class survey. My Favorites – Gaia Magazine:OtakuZine Book: Adventures of Sherlock Holmes Movie: Princess Diary TV Show: Glee Game: Word Challenge Music Artist: Taylor Swift Song: Yamato Nadeshiko Brand: New Berry Medaled books, Little Miss shirts, Sketchers Food: Pasta & Pizza Interests: One Manga Comics Hobbies: Print & Online Reading Aspirations: Lawyer

  26. Where does lesson study come in? Viewing skills MEDIA LITERACY Media Education LESSON STUDY

  27. Lesson Study • It is a process in which teachers jointly plan, observe, analyze, and refine actual classroom lessons called "research lessons”. • The real “lesson” of lesson study is not product, but process – examining their own practices in the context of student learning.

  28. In Lesson Study, teachers: • think about the long-term goals of education - such as love of learning and respect for others; • carefully consider the goals of a particular subject area, unit or lesson; • plan classroom "research lessons" that bring to life both specific subject matter goals and long term goals for students; and • carefully study how students respond to these lessons - including their learning, engagement, and treatment of each other.

  29. Processes

  30. With the great volume of information that the young are now receiving, it is important to guide them in sifting through the mass of information, in discerning which information is useful, and which would be detrimental to their own welfare or growth.

  31. The call is clear: We must work together for lifelong empowerment of the learners and citizens.

  32. Resources Media Literacy Clearinghouse http://medialit.med.sc.edu Center for Media Literacy www.medialit.orgMedia Awareness Network (Canada) http://www.media-awareness.ca/ Lesson Study Research Group http://www.tc.edu

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