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Newsday Asura Workflow James Kober/Newsday. Overview. 2006 – Asura 6.5 2007 – Asura 8, Workflow Changes and PlugINKSAVE 2008 – What enhancements do we all need for the future?. 2006 Asura Volume at Newsday. ...57,000 – Digital Ads processed for the Newspaper
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Newsday Asura Workflow James Kober/Newsday
Overview • 2006 – Asura 6.5 • 2007 – Asura 8, Workflow Changes and PlugINKSAVE • 2008 – What enhancements do we all need for the future?
2006 Asura Volume at Newsday • ...57,000 – Digital Ads processed for the Newspaper • ...30,000 – Ads built for the Newspaper • ...14,790 – Hoy (Spanish Language Daily) • ...8,544 – amNY (Commuter Daily) • ...7,652 – Village Voice (Alternative Weekly) • ...5,000 – Star Community Publishing • ...15,000 – Magazine Pages and Niche Products • ...137,986 total pieces processed in 2006
Old Workflow with Asura 6.5 (2006) Too Many Queues! Asura 1 Unique Logins Asura 2 Unique Logins Asura 3 Unique Logins
Why so many Queues? • Users wanted individual queues to isolate their work • Custom queues grew out of control
Asura 8.2 Redesign in 2007 Asura 3 Asura 2 Asura 1
Why so many less queues? • Asura now supports sub-folders • User‘s drop files in their folders – based on last name. • 34 Users become one queue
Benefits of Redesign • Queues became much more manageable • Faster throughput and redundancy due to load balancer • If one Asura Server goes down, the users don‘t know it • One login and network mount point: users login using email username and password
PlugINKSAVE (2007) Original File With Ink Savings Applied
PlugINKSAVE (2007) Original File With Ink Savings Applied
PlugINKSAVE (2007) Original File With Ink Savings Applied
Village Voice Edition Testing – PlugINKSAVE • Compared original Ink Presets vs. Ink Savings Presets on a 64 page edition of The Village Voice
Newsday Ink Spending in 2006 – $2.8M • 1% = 28K • 5% = 144K • 10% = 288K • Etc..
Why Use PlugINKSAVE and Heavy GCR? • Save money on your ink bills • No Visual deviations from original file • Better stability and predictibility on press • Less setoff due to reduced ink on page • Less ink and water on press. Reduced drying time. • Heavy Black helps brings out image contrast and detail
DeltaE Claims – How to Verify Results • Run targets in-line on Press • One target is original • One target is processed through Ink Savings software • Compare DeltaE between targets Original ECI Target ECI Target via Ink Savings Software
DeltaE Claims – How to Verify Results • An average DeltaE <2 won‘t be visible • An average DeltaE>5 should be checked carefully
Asura Wish List (2008 and Beyond) • Automatic image correction – Color Cast Removal
Asura Wish List (2008 and Beyond) • Automatic image correction – Color Cast Removal
Asura Wish List (2008 and Beyond) • Automatic image correction – Auto Exposure Correction
Asura Wish List (2008 and Beyond) • Automatic image correction – Intelligent Image Sharpening
Asura Wish List (2008 and Beyond) • Asura needs better reporting capabilities