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Mirage. Where your dreams come true. Our Company. Founded in 2007 in Astoria Queens, NY Largest bar/Night club in 30 mile radius VIP club rental has generated $2 million in sales for 2008. Excellence in customer service. The latest high-tech equipment.
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Mirage Where your dreams come true
Our Company • Founded in 2007 in Astoria Queens, NY • Largest bar/Night club in 30 mile radius • VIP club rental has generated $2 million in sales for 2008. • Excellence in customer service. • The latest high-tech equipment. • Donates 5% of generated profits to local charities
Our Organization President GurbinderKaur VP, Customer Relations Jose Dutan VP, Hospitality JerinaAkhter VP, Finance Denise Moronta VP, Marketing IssacAndon VP, Technology Paul Dabandan Total Number of Employee 15
The Management Team • Gurbinder Kaur, President • Company president for 2 years • Jose Dutan, VP Customer Relations • Customer Relations Manager for five years at Club Duvet • Denise Moronta, VP, Finance • Certified Public Accountant of 4 years experience • Issac Andon, VP, Marketing • Marketing Associate for Clun Pacha for 2 years • Jerina Akhter, VP, Hospitality • Managed hospitality For The W Hotel in Manhattan • Paul Dabandan, VP, Technology • Network administrator for 1 year, Web designer for 3 years
The Proposition • Launch E-Commerce wholesale and retail site • Improve distribution chain with wholesalers • Increase value-added services for retail consumers • Expand market beyond East Coast • Test international opportunities
Our Market • Internet beer sales of over $2 million last year • Projected internet sales of $10 million for 2007 • Growing demand for micro brewed beer • Microbrew drinkers experiment • Internet expands selection for experimentation
Our Marketing Strategy • Advertise on sports radio, TV channels, and social networks (MySpace, Facebook) • Invite a famous sport player to the bar to get more promotion • Improve customer convenience, service, and satisfaction • Special events for sports playoffs • Take input from customers to see where we need to improve on
Technology • Offering 2 62 inch LCD in every private room • 3 62 inch LCD around the bar • Surround sound audio equipment • Free Wi-Fi for customers • Becoming Eco friendly • Hand Dryers • Low Flow Toilet • Recycling bottles • Using recycled paper
Our Competition • Vice • Private Rooms • Rooms can be small • Expensive reservations • No discount on beverages in rooms • $20 open bar • Little variety on drinks • Inexperience bartenders
The Offering • 10% company share for $1.0 million investment • 20,000 shares of original 200,000 issued shares • Seat on the board of directors • Distributed earnings beginning in 2006 • at a rate of no less than $.50 per share • $15 million estimated value in 2007 as a • result of investment and expansion