Digital Marketing and Website Development Trends

1. Digital Marketing, Web Design and Development: The Different Kinds of Trends That Will Be Seen In 2016 The fact that the New Year is always a reason to try out newer things is something known universally. For long has it been said that 2016 will see plenty of new things happening in the domains of digital marketing and website design and development. The way a digital marketing company is going to approach the whole process will be directed towards giving end users a comprehensive experience regarding brand, website, products and services. Website design and development will have design being used in a minority capacity. In 2016, less will be more. The same goes for the digital marketing company, which will look to put more meat into whatever content gets used for online promotions. Given below are some trends that have been forecasted for this year. This will be the year of minimalism and simplicity. The flat design will be the most popular and appreciated one in the sphere of web development services. Web development services will be more about story telling this year rather than ?apturi?g so?eo?e’s i?agi?atio? as usuall? the ?ase has ?ee?. For e?a?ple, the ho?e page will be the main component that will act as the medium to narrate the story and be the guide to visitors. www.digital360.co.in

2. As far as marketing on digital media and designing for websites is concerned, the sales funnel and the leads moving down it will be the key area of focus for professionals doing it. Every aspect of the designing process will be given a lot of thought to, in order to ensure that everything contributes to the sales process with respect to the bigger picture. This includes navigation menus, which are in all certainty going to be streamlined. For e?a?ple, ?isitors ?o?’t ?e thro?? a ?u??h of ?e?u items. The design options will be limited in order to get the visitor to the top of the sales funnel. Web content will be more interactive. The back-end development process will be more streamlined. Whatever designing options designers ponder, will be done so with a mobile-first mentality Messages will be unified across all channels. Adding to this is the likely emergence of social media in the overall scheme of things. 2016 is the year when designing and development and marketing will witness a huge shake up. That the market is saturated for long has called for extensive interactions and so will it be this year. The focus will be on winning the micro-moments so that better leads are generated. www.digital360.co.in