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Digital marketing is a multifaceted strategy leveraging online channels to promote products or services. It encompasses various tactics such as SEO, PPC advertising, content marketing, social media, and email campaigns. SEO optimizes website visibility on search engines, while PPC involves paid ads on platforms like Google or social media. Content marketing focuses on creating valuable, relevant content to engage and attract a target audience. Social media platforms are used for brand promotion, engagement, and audience building. Email marketing nurtures leads and fosters customer relationship
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