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Digital marketing has become one of the most important elements of any business to grow and flourish in today’s world. DigitalKul is a trusted Digital Marketing Training Institution in Noida & Ghaziabad. <br>DigitalKul provides extensive Digital Marketing training programme by using latest technology.Digital marketing space is evolving and is one of the most dynamic industries in the world.The trainers have to be adding knowledge to them to be able to train well. DigitalKul ensures efficient knowledge up gradation of the trainers...>> http://digitalkul.com/digital-marketing-course/
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8750044680 hi@digitalkul.com DIGITAL MARKETING COURSE Embrace the Future go digital, Learn Digital Marketing Course by Certified Trainers GET CERTIFIED, GET AHEAD www.digitalkul.com DigitalKul, H-14, Sector-63, Noida, 201307
Digital oronlinemarketing fieldisthe electroniccommerce verticalwhich usestheWorldWide Webandemailfor advertisingand marketingpurposes. Obtainingleads andsales conversions aretheprime focalareasofthis field. 8750044680
COURSE CURRICULUM DIGITAL MARKETING BASIC COURSE Duration- 1.5 months-2 months (6-8 Weeks) Fees-INR16900 (InclusiveofServiceTaxes) 8750044680
Keyhighlights Thecourseisanall-inclusive package providinghighqualitylearning content. Youcantestyourprogress throughthe creativelycreatedworkbooks and exercises. Practicetestswillhelpyouin evaluatingyourperformance andfor yourownselfassessment. 8750044680
Digital Marketing A n I n t r o d u c t i o n What is Digital Marketing? Why is there a need of Digital ? Marketing? Who requires Digital Marketing manpower? Future of Digital Marketing Whats the growth chart of a Digital Marketer? How we market digitally? Pro's and Con's of Digital Marketing Various stages of Digital Marketing in a business Selectine the best method of Digital Marketing Flow of our Digital Marketing Course and Checkpoints 1 8750044680
Website & Project C r e a t i o n Type of Website, key website terminology Choosing and Buying Domain and Hosting Interlinking Domain and Hosting Services Understand the cPanel , folders and file system in the server Create your basic 1 page website on Wordpress Understanding Wordpress and its panel Deciding right Wordpress Theme Customization to Wordpress themes Use of plugins on Wordpress 2 8750044680
Search Engine Optimization Understand a Search engine and its 3 search process Evaluation of Search Engine Results Understanding key Search engine processes What is SEO? Key factors that impact SEO Keyword research and importance Keyword selection tools and lists Target keywords for different pages 8750044680
On Page Optimization Webpage content optimization 4 Content importance Things to remember while making the content Improving readability for search crawlers Essentials of Architecture Optimization HTML Optimization 8750044680
Off Page Optimization Understanding what is Off Page 5 Optimization Various ways of Off page Directory Submission Google My Business and Google Maps Link Building process Conventional & New Link Building methods Focus on localised SEO 8750044680
Google Adwords & PPC Advertising What are adwords and their importance? Different types of adds/ promotions How does adwords work to get business? Designing an Adwords campaign structure Creating a viable ad campaign Display Ads-Introduction, setup, target & performance Video Ads- Introduction, setup, target & performance Remarketing-Concept, tag, list and performance Conversion tracking & analysis 6 8750044680
Social Media Marketing What is social media and how it works for a business? Top Social media platforms Why people prefer social media? Social media presence of a brand Understanding demographic, size and marketing purpose Pro's and Con's of being on Social Media Profile setup- Facebook/Twitter/Linkedin/Google+/Y outube Social media posts, content and calendar creation Manual and automated social posts Paid advertisement of Facebook, Twitter & Linkedin 7 8750044680
Web Analytics What and why of Google Analytics? Google analytics setup Understanding structute of web analytics Difference between account, property, view & user access Understanding various dimensions and matrices Evaluating GA reports Audience Report-evaluation Acquisition Report-evaluation Behaviour report-evaluation Conversion report-evaluation Customer campaign management Adwords & webaster integration with GA Setting custom reports 8 8750044680
Email Markiting What is Email marketing? 9 When and how is Email marketing effective? Scheduling of Emails and marketing Creation of Email list Type of Mailers Introduction of Opt-In Mailing Using an Opt-In mailing Installation of tracking code and tracking mailers Segmentation of emails Mass mailing and setup process 8750044680
Lead Generation & Conversion What is a lead and When is a lead 10 complete? Lead generation process introduction Designing & essential of a Landing page Understanding CRO, process & importance Testing for CRO. 8750044680
Building Online Marketing Strategy Developing Online Strategy and 11 Roadmap Understanding the Digital Marketing capabilities of the business Evaluating the competition in the business Case discussion with development team members Devising the best digital marketing strategy 8750044680
Call us on 8750044680 E-Mail:- hi@digitalkul.com www.digitalkul.com DigitalKul, H-14, Sector-63, Noida, 201307 8750044680