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Inspiring Others

Inspiring Others. The Language of Leadership. Language of Leadership. The Message Appeal - What’s said Expressive Communication - How it’s said The Setting - Where it’s said The Messenger Credibility - Who says it. Language of Leadership. The Message Appeal - What’s said

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Inspiring Others

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  1. Inspiring Others The Language of Leadership

  2. Language of Leadership • The Message Appeal - What’s said • Expressive Communication - How it’s said • The Setting - Where it’s said • The Messenger Credibility - Who says it

  3. Language of Leadership • The Message Appeal - What’s said • Expressive Communication - How it’s said • The Setting - Where it’s said • The Messenger Credibility - Who says it

  4. Key Components • Rhetorical Crafting – Use of symbolic language to give emotional power to the message • Framing – Defining the purpose of the organization in a meaningful way

  5. Rhetorical Crafting • Metaphors & Analogies • Harrison Ford is like one of those sports cars that advertise acceleration from 0 to 60 m.p.h. in three or four seconds. He can go from slightly broody inaction to ferocious reaction in approximately the same time span. And he handles the tight turns and corkscrew twists of a suspense story without losing his balance or leaving skid marks on the film. But maybe the best and most interesting thing about him is that he doesn't look particularly sleek, quick, or powerful; until something or somebody causes him to gun his engine, he projects the seemly aura of the family sedan.

  6. Rhetorical Crafting • Metaphors & Analogies • Symbols • Organizational Stories • Focus on Audience • Sounds • Repetition • Rhythm • Balance • Alliteration

  7. Framing • Amplifying Values – Identification and elevation of values basic to the mission • Belief Amplification – Ideas about which factors support or impede the achievement of those desired values • Mission Importance – why important? • Need for Mission – why arisen? • Antagonist of the Mission – who’s against us? • Efficacy of the Mission – why will we succeed?

  8. “This conflict was begun on the timing and terms of others; it will end in a way and at an hour of our choosing.” alliteration, balance, rhythm

  9. “Our responsibility to history is already clear: to answer these attacks and rid the world of evil.” values, mission, need, antagonists

  10. “Today, we feel what Franklin Roosevelt called, ‘the warm courage of national unity’.'' metaphor, values

  11. “They are the names of men and women who began their day at a desk or in an airport, busy with life. They are the names of people who faced death and in their last moments called home to say, Be brave and I love you. They are the names of passengers who defied their murderers and prevented the murder of others on the ground. They are the names of men and women who wore the uniform of the United States and died at their posts. They are the names of rescuers--the ones whom death found running up the stairs and into the fires to help others.” repetition, need, audience

  12. “We see our national character in rescuers working past exhaustion, in long lines of blood donors …one man who could have saved himself stayed until the end and at the side of his quadriplegic friend. A beloved priest died giving the last rites to a firefighter. Two office workers, finding a disabled stranger, carried her down 68 floors to safety. A group of men drove through the night from Dallas to Washington to bring skin grafts for burned victims.” amplifying values, beliefs, stories

  13. Winston Churchill “ We shall not flag nor fail. We shall go on to the end. We shall fight in France and on the seas and oceans; we shall fight with growing confidence and growing strength in the air. We shall defend our island whatever the cost may be; we shall fight on beaches, landing grounds, in fields, in streets and on the hills. We shall never surrender and even if, which I do not for the moment believe, this island or a large part of it were subjugated and starving, then our empire beyond the seas, armed and guarded by the British Fleet, will carry on the struggle until in God's good time the New World with all its power and might, sets forth to the liberation and rescue of the Old.” efficacy

  14. Videos: The Language of Leadership Martin Luther King, Jr. Col. Joshua Chamberlain

  15. Martin Luther KingRhetorical Crafting • Metaphors & Analogies • Symbols • Organizational Stories • Focus on Audience • Sounds • Repetition • Rhythm • Balance • Alliteration

  16. Col. Joshua ChamberlainFraming • Amplifying Values • Belief Amplification • Mission Importance – why important? • Need for Mission – why arisen? • Antagonist of the Mission – who’s against us? • Efficacy of the Mission – why will we succeed?

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