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UPMC High Point Lookout

UPMC High Point Lookout. Tirzah DeCaria Jose Frech Sakshi Ganesh Melissa Lee Bhushan Suryavanshi Huimin Tan . Table of Contents. Business Model Design Environmental Sustainability Financial Sustainability Benefits for Pittsburgh Summary. UPMC High Point Lookout.

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UPMC High Point Lookout

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  1. UPMC High Point Lookout Tirzah DeCaria Jose FrechSakshiGanesh Melissa Lee Bhushan Suryavanshi Huimin Tan

  2. Table of Contents • Business Model • Design • Environmental Sustainability • Financial Sustainability • Benefits for Pittsburgh • Summary

  3. UPMC High Point Lookout A place for greener perspectives Mission To provide a way to experience the downtown skyline in Pittsburgh that is environmentally sustainable. Vision The UPMC High Point Lookout is a focal point for welcoming and economic prosperity for Pittsburgh.

  4. Business Concept

  5. Who are the customers? 3.9 Million Pittsburgh Tourists 10 Special Events 96 conferences Expected 150,000 visitors Annually

  6. Competition

  7. Potential Partnerships

  8. Design Concept Architects: Mitsu Matsuura, JiwonHur, Melissa Goh, Josh Johnson, Matthew Alder, Looly Lee, and YifanXu.

  9. Design Concept - Outdoor/Indoor Space Architects: Mitsu Matsuura, JiwonHur, Melissa Goh, Josh Johnson, Matthew Alder, Looly Lee, and YifanXu.

  10. Benefits of the Design

  11. Costs • $16.6 Million in capital costs • Materials & Construction ($15.9 million) • Permitting & Licensing ( $50,000) • Marketing Campaign ($ 1 million) • 1 year to complete construction

  12. Funding Structure • UPMC will fund the project • Revenue potential and brand equity • Possible 501 c (3) status • Joint Venture between UPMC and Private Investors • Naming rights for UPMC with possible ROI on investment • Project will be funded by private investors • Naming rights revenue potential in addition to typical project cash flows

  13. Financial Projections – Option 1 • 15 YR NPV @ 18% Discount Rate = $ 6.9 MM • Break Even = 5 Years

  14. Financial Projections – Option 3 • 15 YR NPV @ 18% Discount Rate = $ 4.6 MM • Break Even = 5 Years

  15. Financial Projections – Option 2 UPMC Investors • 15 YR NPV @ 18% = $ 4.6 MM • Break Even = 2.5 Years • 15 YR NPV @ 18% = $ 0.7 MM • Break Even = 8 Years

  16. Revenue Projections

  17. Minimize carbon footprint

  18. Benefits to the society • Open regularly for Non-profit organizations • Café and maintenance will hire Milestone Centers Inc. employees • Providing a green space for downtown visitors

  19. Conclusion • Enhances Pittsburgh’s image as an innovator in a “green” way • Enhances the experience for the community of Pittsburgh • Financially sustainable business Financially, socially, and environmentally optimal use of the US Steel Towers rooftop.

  20. Q & A

  21. Appendix- solar panel power generation

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