ID 910C: Value Added Programming Services for Board ID

1. ID 910C: Value Added Programming Services for Board ID Avnet Logistics Overview Avnet Logistics Jerome Hauck Director, Logistics Business Development 14 October 2010 Version: 1.1

2. Mr. Jerome Hauck Director, Logistics Business Development Responsible for managing new and existing Global business relationships. Focus is on the development of specializedprogramming and logistics services for global customers with emphasis on unique security requirements. EXPERIENCE: 9 years focus on programming and value added services Major accounts manager, Advantek Taping Systems Bachelor degrees in Business Management, Computer Science and Management of Information Systems. 2

3. Agenda Introduction Programming Overview Key Provisioning Logistics Support Getting Started Q&A 3

4. Key Takeaways By the end of this session you will be able to: Identify the strengths of the programming process Identify the services offerings of Avnet Logistics Understand Renesas Board ID key provisioning Understand how to get started with Avnet Logistics 4

5. Company Snapshot NYSE: AVT in 1959 Global Headquarters: Phoenix, Ariz. No. 163 on Fortune 500 Fortune’s Most Admired for Technology Distribution 2 years in a row FY ‘10 Annual Revenue Avnet, Inc. - $19.16 billion Electronics Marketing - $10.95 billion Technology Solutions - $8.21 billion 300+ locations in over 70 countries 300 suppliers/100,000 customers 62 logistics facilities globally 100+ acquisitions ~ 13,000 employees $8.21B TS 43% $10.95B EM 57% FY10 $4.87B $8.35B $5.94B Avnet Logistics is the execution arm of Avnet Inc.

6. What is Avnet Programming Services? A Global organization of 600 engineers, technicians, and operators which provide programming services to users of programmable devices. Capabilities include: Largest programming capacity in the world 2010 units programmed = 205M units annually and growing Full support of all technologies, including: PLDs, CPLDs, EPROMs, FLASH, MICROs, FPGA, and PROMs Full of support all package types from PLCC/DIP to MLF/BGA/QFP/SOIC/ TSOP, including Flash Cards Ethernet Serialization, 2D & 3D Lead Inspection, & Baking/Dry Pack Full tape and reel support for all surface mount devices Full line of marking capabilities Global infrastructure

7. We Provide the BEST in: • IC Programming • IC Testing • Engineering Services • Component Marking • Lead Scanning • Taping and Reeling • Supply Chain Management • Consignment • Turnkey • Solutions Designed to meet your UNIQUE needs

8. Avnet Global Programming Network Milpitas, CA Munich, GmbH Hollis, NH Phoenix, AZ Shanghai Guadalajara, MX Hong Kong Manaus, BZ Singapore Sao Paulo, BZ Locations WORLDWIDE

9. State-of-the-Art Operations • $50 Million invested in equipment, IT & facilities • Over 200,000 square feet of manufacturing area • Latest in automated programming equipment • 130 Automated Handlers from System General, BP Micro, and Data I/O • Automated lead inspection and tape & reel equipment • 35 Automated Handlers • Full line of marking capabilities • High end laser marking • Support for all major IC manufacturers

10. Part of Avnet Logistics Also providing logistics services such as: 3PL warehousing transportation management demand planning logistics network management reverse logistics services for companies within the electronics industry. connector and cable assembly Existing and NEW Customers now have access to these great services

11. Serialization Overview Device Serialization Process of programming unique data into each IC No two serialized IC’s are the same Serialized content can be Serial numbers, MAC addresses, RFID tag, DOCSIS certs, HDCP keys, License key or a combination of entities. Used in computer networking, module authentication, user authentication, voice, media and data transmission and intellectual property protection Custom programs written to handle specific requirements are needed. Existing and NEW Customers now have access to these great services

12. Where is Serialization Used? • Digital Video Recorders (DVRs) • Cable Converter Boxes • Cable Modems (DOCSIS) • Satellite TV and Radio Receivers • Cell Phones • Passports (RFIDs) • Laptops, Netbooks, PCs, Servers • Automotive Key Fobs

13. Laptop Serialization • Network Interface Card (MAC Addresses) • Wi-Fi Card (MAC Address) • USB Controller (Serial Number) • Video (HDCP and DTCP keys) • Boot ROM (Serial Number)

14. Examples of Serialized Data • Serial Numbers • MAC Addresses • SAS Identifiers • WWN Identifiers • VACs (Vehicle Access Codes) • HDCP Keys • DTCP Keys • License Keys • CA Pairing Keys • Private and Public Keys • CACP and DOCSIS Certificates • RFID Tags • UIDs • HMACs • Cryptographically Strong PSKs

15. Key Serialization Features • Preventing Duplication • Traceability • File and Data Storage • IP Security • Concurrency (High Volume) • Scalability (High Volume)

16. Duplication Can Wreak Havoc • Theft of services and IP • Deliver data to the wrong destination • Disable the wrong automobile (On-Star) • Unlock the wrong vehicle (VAC) • Provide access to wrong personnel • Facilitate identity theft (RFID tags) • ARP cache corruption • Network traffic collisions

17. IP Security

18. Obtaining Serialized Data • Range – start, end, and increment • MAC Addresses, Serial Numbers, etc. • Data File • CA or DOCSIS Certificates, HDCP keys, etc. • On Site Key and Certificate Generation • Generate ahead of time and store (preferred) • At production time (impacts cost and throughput)

19. Security vs Production • Security • Protect Private Keys • Protect Certificates • Protect IP • Secured Devices • Prevent or obfuscate content read back • Physically destroy failures • Production • Needs access to all content • Must verify all programmed content • Needs traceability • Must verify and analyze failures and RMAs (return material authorization) • Verification method must support volume (Handlers) • No Verification – No Liability – No Exceptions

20. Renesas Board ID Programming Support

21. Renesas Board ID Programming Support

22. Board ID Process Flow

23. Board ID Standards and Algorithms

24. Supply Chain Support Mfg Site Consolidation of Programmed P/N’s into MFR Raw P/N’s Mfg Site Mfg Site OEM Semi Supplier Forecasts/Orders Avnet Mfg Site Raw Components Mfg Site • All Parties Have Visibility • Centralized Data Hub • Accepts Multiple Electronic Signals [EDI, Rosettanet, XML] • Standardized Connectivity • Part Number Content Database • Automated Notification System Posting of Demand for OEM Visibility Mfg Site

25. First Articles Internet First Article Process Customers can request, view, and approve First Articles via the Internet Customers can view First Article and Production Order Status via the Internet Board ID is generally 1 to 3 weeks after receipt of Board ID XLS form and customer data

26. First Article Process Flow

27. Web Tools for Greater Customer Support • Order Status within Production Process • Open Order Reporting • Electronic First Article • Customer Program Status and Listing • Inventory Status • Shipping Reporting • Shipping Carrier Direct Links

28. Programming Production Process

29. Full ESD Compliance to EIA 625 SPC Techniques utilized to monitor quality performance Full time engineering staff available to support our Customers Preventative maintenance program Spare parts inventory to avoid production interruptions Highly trained, experienced full-time personnel Shop Floor control system which provides real time order status and complete order traceability In-process quality inspection and second person checks at critical production stages Quality, Engineering and IT

30. Process Focus Detailed Traceability • Inventory • Pricing, Order, Date Code, Lot Code • Bar Coded from Receipt to Shipment • Man, Machine, Material Tracking • Electronics Shop Floor Control Software • Date & Time Stamped Transactions • Available through Web • Maintenance & Repair • Palm Based Maintenance Tracking Tool • Email Notification of Service Requests • Process Performance • Statistical Process Control

31. Process Focus Focused on Prevention • Full-Time Core Trainers • Independent Machine Set-Up Verification (1st piece) • 100% Erase Before Programming • Automated Customer Label Generation w/Scan Validation • Post Programming 1st Tray 3D Lead Scan • 100% Final 3D Lead Scan

32. The Highest Standards in Quality • 99.92% defect free orders • The BEST in the Industry • Product Traceability • Corporate wide operating standards (Accessible via Intranet) • 1st piece set up verification for each process (QC controlled) • One Piece OTP • One Full Tray Flash • Certifications and Approvals: • ISO 9001:2000 Certification • TS16949:2002 Certified (Guadalajara, Hollis, Milpitas, Singapore, Hong Kong and Germany) • Approved by major semi-conductor manufacturers and Customers in the all industries including automotive and telecommunication

33. Global Logistics Scale & Scope 2.4 Million Square Feet We are making strategic investments to support our growth 6.3 Million Orders Annually 38.6 Billion Units Annually Chandler, AZ 8.9 Million Line Items Annually Tongeren, Belgium 205 Million Devices Programmed Annually 347,000 Integrated Systems Annually Poing, Germany

34. Scale & Scope: Logistics Locations Logistics Facilities 2007 = 43 2008 = 45 2009 = 48 2010 = 62 (43 3PLs) 2011 = 74 (Projected with 46 3PLs) 2,473 Global Logistics Employees Includes 17% temporary employees (Includes 3rd party support – does not include China )

35. Avnet Logistics Implement Assess Design Manage Supply Chain Integrator

36. The Advantage to YOU our Customer • Customer Centric Driven – Finding Solutions, Focus • Lowest Cost Solution For High Density Flash • Global IT Infrastructure, Global Support • Customer Support Web Tools • TS16949 Certified • Process Control Focus • Security Technology, PKI Solution • 18 Years of Industry Specific Experience in Programming • Financial Strength – • Existing Working Relationships Worldwide

37. Avnet Logistics Goal: Lowest Total Cost Supplier • Quality • Value • Responsiveness • Turnaround Time • Capability/Breadth of Service • Innovation Core Competence

38. Thank You! 38