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Learn how to utilize data effectively to communicate specific needs, including types of data, digital distress, farm internet use, worker productivity, and more. Discover how to tell a compelling story backed by data and examples, and set clear plans to address identified needs.
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Telling Your Story Using Data to Communicate Needs
Session Overview • What data can tell us • Digging in • I like your story
Types of Data to Help Tell Your Story • Digital Distress • Farm Internet Use • Worker Productivity • Maximum Advertised Internet Speeds • Digital Divide Index
Measures of Digital Distress • High percent of homes not subscribing to the internet or subscribing only through a cellular plan • High percent of homes with no computing devices or relying on mobile devices Source: American Community Survey 2012-2017 (available at the census tract level), Table S2801; Website: http://factfinder.census.gov
Digital Distress – Bourbon Co, KY Internet Access Computer Access Internet only through cell Only through cell No computing device No Internet 10.9% 19.7% 34.6% 6.3%
Worker Productivity 2015 • Goods producing includes: • Agriculture • Forestry • Mining • Construction • Manufacturing • Gross Domestic Product (GDP) output and number of personnel data available at: https://www.bea.gov/data/gdp/gdp-county
Farm Internet Use Source: Census of Agriculture 2017, Chapter 2, Table 45 (Selected Operation and Producer Characteristics) https://www.nass.usda.gov/Quick_Stats/CDQT/chapter/2/table/45 2017 2012
Maximum Advertised Speeds Source: https://broadbandmap.fcc.gov/#/; Due to FCC data limitations, these data are designed as a descriptive and pragmatic tool and are not intended to be comprehensive.
Digital Divide Index: Purdue Center for Regional Development Source: https://www.pcrd.purdue.edu/signature-programs/digital-divide-index.php
Elements of a Strong Story • State the need clearly • Use data to back up the need • Give an example of someone affected • Provide a clear statement of what you plan to do about the need