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Electronic Commerce Systems

5. Electronic Commerce Systems. Chapter Objectives. Identify the major categories and trends of E-commerce applications. Identify the essential processes of an E-commerce system, and give examples of how they are implemented in E-commerce applications. Chapter Objectives.

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Electronic Commerce Systems

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  1. 5 ElectronicCommerceSystems

  2. Chapter Objectives • Identify the major categories and trends of E-commerce applications. • Identify the essential processes of an E-commerce system, and give examples of how they are implemented in E-commerce applications.

  3. Chapter Objectives • Identify and give examples of several key factors and Web store requirements needed to succeed in E-commerce. • Identify and explain the business value of several types of E-commerce marketplaces. • Discuss the benefit trade-offs of several E-commerce clicks and bricks alternatives.

  4. Electronic Commerce Technologies

  5. Access Control & Security Content Management Workflow Management Profiling & Personalizing Catalog Management Event Notification Payment Search Management Collaboration & Trading Process Categories of E-Commerce

  6. Client Browser Merchant’s Web Server Payment Server • Verify merchant • Receive order • Receive payment • Confirm order • Verify customer • Review payment • Authorize or deny payment Credit cards VISA MasterCard Bank accounts Debit Cards Online Banking Online buying CyberCash 1 ClickCharge E-Bill Payment CheckFree BillerXpert Electronic Cash Cybergold Qpass Electronic Payment and Security Systems

  7. Some Key Factors for Success in E-commerce Selection & Value Performance & Service Look & Feel Advertising & Incentives Personal Attention Community Relationships Security & Reliability Success in E-Commerce

  8. One to Many Many to Some Marketplaces Many to Many Many to One Some to Many E-Commerce Success Marketplaces

  9. Chapter Summary • E-commerce encompasses the entire online process of developing, marketing, selling, delivering, servicing, and paying for products and services. • Basic categories of business and technology platforms for E-commerce marketplaces include: B2C, B2B, C2C. • Many E-business enterprises are moving toward offering full-service B2C and B2B E-commerce portals supported by integrated customer-focused processes and internetworked supply chains.

  10. Chapter Summary (cont) • B2C E-commerce. Businesses typically sell products and services to consumers at E-commerce websites that provide attractive Web pages, multimedia catalogs, interactive order processing, secure electronic payment systems, and online customer support. • B2B E-Commerce: Business-to-business applications of E-commerce involve electronic catalog, exchange, and auction marketplaces that use Internet, intranet, and extranet websites and portals to unite buyers and sellers.

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