Four Member Problems… …Four ABCN Solutions

1. Four Member Problems……Four ABCN Solutions Do not follow where the path may lead. Instead, go where there is no path and leave a trail. -- Anonymous

2. ABCN-Private Professional’sVirtual Employee Program “The Freedom and Satisfaction of Working for yourself… …The benefits and protection of working together.”

3. Presentation Overview • Challenges facing ALLIANCE Product Development • What is the Virtual Employee Program? • Why is it Unique and Valuable? • Marketing Alliance • The Payoff for YOU • Summary • Q & A

4. Challenges facing Alliance Product Development How to create relevant product and services that can be delivered with minimal operational staging at attractive incremental margins to existing & target client base • New Product Criteria • Relevant to existing and target clients • Feasibility • Operationalized using existing infrastructure • Financially attractive: • Minimal investment in time, systems or resources • Attractive margins • Large enough to pursue

5. What is The Virtual Employee Program? The Virtual Employee Program is a unique OUTSOURCING program for small to medium-sized businesses that affords them access to benefits and services that would otherwise be unattainable or unaffordable.

6. Why is being a Virtual EmployeeUnique and Valuable? 40 million individuals and 7.5 million small businesses do not have access to “Group” benefits because they do not qualify. It’s the ONLY PROGRAM that offers them ACCESS. • Impact to the Business • Eligibility based on employment • Fortune 500 Benefits • Government Compliance • Full HR Outsourcing (COBRA, unemployment, etc.)

7. Marketing Alliance with Private Professional Offer the Virtual Employee Program to Alliance Business Centers though a private labeled (Alliance sponsored, PPRO delivered) service offering. • Value Proposition • Offer ubiquitous outsourcing program to existing and target clients across all cities • High potential for existing customer adoption • Allows for a unique partnership in the industry • Recurring material, and sustained income stream (even after client leaves Alliance) • **Potential to leverage unsold prospect list ** • Low capital and marketing expenditure • Little to no support required by Alliance or Alliance Centers

8. The Payoff for ALLIANCE Members Sustained, post departure recurring revenue • Share fixed portion of Administrative fees with Alliance • Example Pro-Forma - 50,000 employees across Alliance facilities - 5% Penetration/year or existing clients with a two(2) year length of purchase, or 5,000 employees “lives”, plus - 1% penetration of “lost customers/prospects” = 5000 lives - $20 per employee PER MONTH $200,000 per month, $2,400,000 per year

9. In Summary Virtual Employee program offering allows Alliance to: - Create a valuable, differentiated, industry unique product offering for its clients - Create a meaningfully large profit opportunity and exceptionally high profit margins for itself - Extend the value of customer relationships beyond their length of stay - Derive profit from its sales machine’s exposure toward small businesses as their point of formation and expansion - Accomplish the above with exceptionally low or no resource, capital and training commitment - 30-45 day ramp up and implementation period; profit in current quarter

10. Thank You Questions?

11. Training……is everybody’s business A pat on the back is only a few inches from a kick in the butt.

12. Training at a Global Level……Setting New ABCN Standards Continuous Professional Development

13. Public Programs: will be available in Key Centers of density delivered by an experience trainer Distance Learning: utilising web technology and e-mail interaction Delivery – a Choice of 2 Methods

14. Each will contain an module element of: • Theory • Practice (Role Plays) • Application (Mini Projects) • Assessment (Has the Learning Occurred) No module should take more than 1 month to complete, albeit each module will only take 1 day and the mini projects a few hours

15. The Cost • Each Public Program will be priced at $175 per participant, per module (excluding venue expenses estimated at $25) • Each Distance Learning Program will be priced at $125 per participant, per module

16. The Benefits • Ensuring the maintenance of standards within the alliance • Cost effective training • Staff Retention • Continuous Development • Staff Motivation • Setting the pace for the industry worldwide

17. The Partnership ABCN has partnered with Grosvenor Training Services for the design, delivery & administration of this program Our background is: • A truly multi-national training business • With capability in both delivery methods • Experience in your industry

18. GROSVENOR TRAINING • The company has been the preferred training partner for the bca in the UK for the past 4 years • They have provided training programs to more than 140 business centres • Other clients include such companies as: • General Motors • Deutsche Bank • American Express • Virgin Atlantic • Lloyds TSB • Oracle

19. Your Principal Trainers Karen Morton Distance Learning & In Person Programs

20. Barry Wright In person Programs

21. Any Questions? Thank You.

22. 27/7/265?What does that mean anyway? We can't fix the bug so we've documented it and are calling it a "feature"… Bill Gates

23. ABCN-TBS Strategic Partnership The New “A Team” “The Shape Of Things To Come”

24. Introducing A Partnership Of Prime Value……………..Alliance Business Centers Network& Technology Business SolutionsThe“A Team”

25. Introducing the “A Team” ABCN/TBS Partnership • Strategic Partnership forged out of mutual interests and objectives • TBS has 10+ years experience working within the executive suites industry • Created a Joint Venture with ABCN to provide exemplary technology support to business owners and clients

26. The “A Team”Field IT Program • An Overview Of Services the “A Team” will provide as part of this program: • Immediate Response Time • From the moment a call comes into our helpdesk, action is taken to resolve the issue • Feet on the Street • Utilize the Field Technical Support Network to provide on-site support quickly, where it’s needed. • Accessibility • Helpdesk services are available 24 hours a day, 7 days a week, 365 days a year. • We are available whenever you need us

27. Problem Solving/ Resolution In many cases issues can be solved remotely, or over the phone. Every effort will be made to resolve the issue before sending a technician to site, thus reducing your expenditure and wait time. Flexible Billing Options The “A Team” Offers attractive pricing plans that allowyouthe business owner to provide technical support services to your clients at a competitive price. The “A Team”Field IT Program Providing Solutions That Work For Your Business

28. North America “A Team” Coverage….. • On The Ground Field IT Coverage In All Major Cities Throughout North America. • Our Professional IT Managers Are At Your Service.

29. Most importantly, what’s in it for you? • Proven Products & Services That Increase Revenue • Experienced Technology Leaders & Innovators To Support “Your” Centers and Clients • Commitment To Be The Best – A True Member Of Your Team, Not Just Another Vendor

30. “How” you ask? Q. How much revenue has the average business center offering IT Support Services been able to generate over the last 12 month period? A. The average business center utilizing the TBS IT Team has been able to bill an additional $10,070 per month over the past 12 months for client IT Support Services. • This billing is a small piece of what the program has to offer, as only 20% of our current clients from within the centers are using the service. That said, the opportunity exists for an additional $600,000 annually / $50,000 per month for each business center, offering only the services available today. Is this type of revenue opportunity something you would like to capitalize on? With the “A Team” at your disposal, the answer is “Yes”!

31. Potential Revenue Contribution

32. Just The Facts…………. • Who? The “A Team” - Alliance Business Center Network / TBS • What? IT Support Services • Where? In “Your” Centers • Why? Increase Revenue, Improve Customer Satisfaction & Retention • How? Workstation Support / Help Desk / Maintenance Programs And More….. • When? Now!

33. Discussion – Q&A

34. Let’s Get It Done! We All Are Excited To Be Part Of The “A Team” And Look Forward To Working Closely With You, Your Teams And Your Clients In The Effort To Make This The Most Successful And Mutually Rewarding Partnership!

35. Beating the Regus Brand… What’s a “Regus”? Anybody? Murphy's Law of the Day... "Strive to look tremendously important."

36. A Public Relations Program…That Works

37. A Refresher… Advertising Brand Awareness Direct Marketing Interactive Marketing Public Relations ________________

38. A Sampling of Branding & PR Success • Crosland real estate development • BUZZ OFF apparel • Diageo (Bulleit Bourbon) beverage • America’s Historic Triangle tourism • IndustrOzone Technologies business-to-business • Kidde home products • Websourced/Fortune Interactive Internet • Structure House healthcare • ‘Click It or Ticket’/‘Booze It and Lose It’ public affairs • Hills Stores retail

39. The current ABCN benefits are working… A recognized leader within the industry A wide variety of services/programs for its members Business referrals through ABCN national accounts and center-to-center referrals Local market reputations enhanced by national/international connections What is the issue?

40. Still…some challenges… The good and the bad of Web broker referrals The competitors: → REGUS → traditional office space Quality of clients External recognition of the Network v. internal industry recognition Lack of $$ for significant national/international advertising and promotion Need for broader recognition of the industry and ABCN’s status as a leader within that industry Brand awareness/brand equity v. market reputation What is the issue?

41. Increase awareness of ABCN and migration of business to members with: Focused Public Relations/Media Relations Strategic Linking With Other Organizations Promotion of ABCN’s Value to Target Audiences Leveraging Interactive & Direct Marketing What is the solution?

42. Public/Media Relations A true media relations plan Competitive media analysis/media monitoring Key message development Proactive over reactive media relations Targeting of mainstream media, trade media, real estate media for articles/coverage of ABCN Positioning ABCN as a leader in the outsourcing movement; real estate-related services, using technology effectively ABCN leadership as an industry and media resource Linking to other business services, potential partners for cross-promotional purposes Web-based PR strategies—blogging, tracking, planting, optimizing Concentration on US Major Media Markets as well as Toronto, London, Paris and Munich The Strategy for ABCN… and its members

43. …and the value it represents • By workstation: • $50/month per center • Migration of only 1 workstation from competitor to ABCN member would be 20:1 ratio of value in many markets • By ad equivalency: • $50/month per center • 5-center Atlanta operator → $3,000/year • One-time Atlanta Business Journal ad rate → $4,080 • One significant placement more than offsets fees…and can be reproduced for leveraged value • PR v. advertising in business-to-business situations • Replacement for some advertising • Yellow Pages—inconsistent benefit • Spotty ad program in area pubs and dailies • When you can’t be consistent, you must be compelling • By brand value…not reputation value

44. Focus on financial/investor relations Media relations from “across the pond” Making press contacts difficult Press releases/white papers that only sit on the site Brand awareness by default Very little local market media penetration A corporate mentality in a small-office business …a significant opportunity for ABCN and its members What is Regus doing?

45. Why the program works… ChallengesPR Solutions Reliance on web brokers for referrals Third party endorsements— no fees Competition from Regus An equal playing field on a smaller budget Competition from traditional office space Educate the media and the end users Quality of prospective clients Rely on right marketing vehicles that capture the desired target Ensuring that external recognition of A multi-market, strategic, Network aligns with internal comprehensive, relationship- industry recognition driven approach

46. Why the program works… ChallengesPR Solutions Lack of funds for significant Doing more with less… national/international advertising the value of a smaller agency and promotion with a national/international focus Broader recognition of the industry The importance of media professional and ABCN and ABCN pitching and an integrated members’ status as industry leaders strategy Brand awareness/brand equity v. The End Game market reputation

47. What We Will Have Accomplished… • Elevation of the Network and its members to national and international prominence • Ensuring that members can truly compete while they sleep • Building perceived and financial value of centers in today’s marketplace

48. A Public Relations Program… …That Works