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The Team. Our Value Proposition: CNB provides innovative and cost effective solutions to answering your commercial questions CNB has been helping clients identify and respond to a variety of marketing opportunities/challenges for 20 years: Supporting the due diligence phase
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The Team • Our Value Proposition: CNB provides innovative and cost effective solutions to answering your commercial questions • CNB has been helping clients identify and respond to a variety of marketing opportunities/challenges for 20 years: • Supporting the due diligence phase • Positioning and repositioning • Message development • Concept testing • ATU/AAUs • Customer satisfaction • All CNB principals have both client and supplier experience (we’ve walked in your shoes): • Combined experience > 75 years • Stay abreast of new ideas and marketing research techniques • In addition to extensive marketing research background, principals have a broad range of client side experience in: • Domestic and global brand launches • Forecasting • Product lifecycle management • Provider and payor trends • Sales and sales management • Strategic planning
Benefits of Working with CNB • All project work carried out by CNB principals: • Nothing is outsourced • Low overhead so savings are passed on to client • At CNB, your projects are managed by highly experienced people: • Each principal has over 25 years of experience • Understands the needs of various internal stakeholders • Flexible and responsive to your tight deadlines • CNB principals are always available if needed for; • Follow-up consultation and/or additional analyses after the project is complete