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Richard West Lynn H. Turner

Introducing Communication Theory: Analysis and Application. Fourth Edition. Richard West Lynn H. Turner. Face-Negotiation Theory. Chapter 26. Chapter Overview FNT at a Glance Introduction About Face Assumptions of FNT Individualistic and Collectivistic Cultures

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Richard West Lynn H. Turner

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  1. Introducing Communication Theory:Analysis and Application Fourth Edition Richard West Lynn H. Turner

  2. Face-Negotiation Theory Chapter 26 Chapter Overview • FNT at a Glance • Introduction • About Face • Assumptions of FNT • Individualistic and Collectivistic Cultures • Managing Conflict across Cultures • Integration and Critique

  3. FNT at a Glance • Cultures manage conflict negotiation differently due to differing face concerns • Face, as an extension of one’s self-concept, is negotiated in interactions

  4. Introduction • Face-Negotiation Theory combines principles of • Intercultural communication • Conflict • Politeness • Facework

  5. About Face • Face is a metaphor for the public image people display • Pervades all aspects of social life • Can be maintained, lost, or strengthened • Can be interpreted in two ways • Face concern: Interest in maintaining face • Face need: Desire to be associated/dissociated from others

  6. About Face • Face and Politeness Theory • People will use a politeness strategy based on their perceptions of face threat • A single message can simultaneously threaten and/or support multiple types of face • Types of universal face needs • Positive face: Desire to be liked, included • Negative face: Desire to be autonomous and free from obligations

  7. About Face • Facework is the actions taken to make behaviors consistent with face • Types of facework • Tact: Respecting authority • Solidarity: Accepting another as a member • Approbation: Focusing on the positive

  8. Assumptions of FNT • Self-identity is important in interpersonal interactions, with individuals negotiating their identities differently across cultures • Self-identity is the personal features of character attributes of an individual

  9. Assumptions of FNT • The management of conflict is mediated by face and culture • Conflict can damage face and reduce relational closeness • U.S. culture promotes openly airing differences • Other cultures handle conflict discreetly

  10. Assumptions of FNT • Certain acts threaten one’s projected self-image (face) • Face-threatening acts (FTAs) • Face-saving actions • Face restoration actions

  11. Assumptions of FNT Figure 26.1: Face-Maintenance Framework

  12. Cultural Variability

  13. Individualistic and Collectivistic Cultures • Cultural variability • Individualism places a premium on individual identity, preferences, and needs • Collectivism emphasizes group identity, preferences, and needs

  14. Individualistic and Collectivistic Cultures • Face management in individualistic cultures • Preserve authenticity of their own face • Negative face • Face management in collectivistic cultures • Preserve their own face and the face of others • Adaptability • Positive face

  15. Managing Conflict Across Cultures • Primary conflict management strategies • Avoiding • Obliging • Compromising • Dominating • Integrating

  16. Managing Conflict Across Cultures • Examples of preferred conflict management styles across cultures • Americans use more dominating • Taiwanese use more integrating • Chinese and Taiwanese use more obliging • Chinese use more avoidance and compromising

  17. Integration • Communication tradition • Socio-psychological • Communication context • Cultural • Approach to knowing • Positivistic/empirical

  18. Evaluating FNT • Logical Consistency • Differences of individualistic and collectivistic cultures is not enough • Positive and negative face labels too general • Heurism • Several key features have been studied

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