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Table of Contents

Table of Contents. General Characteristics of Ukraine General Characteristics of the UAnet Digital Access and Activities Behavioral Online Trends Safety Risks Recommendations. General Characteristics of Ukraine. General Characteristics of Ukraine. Overview. POPULATION 45 million

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Table of Contents

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  1. Table of Contents • General Characteristics of Ukraine • General Characteristics of the UAnet • Digital Access and Activities • Behavioral Online Trends • Safety Risks • Recommendations

  2. General Characteristics of Ukraine

  3. General Characteristics of Ukraine Overview • POPULATION • 45 million • CAPITAL: • city of Kyiv • LANGUAGE: • Ukrainian official language, • Russian widely spoken • STATIONARY INTERNET PENETRATION • 23% • MOBILE PENETRATION • 119%

  4. General Characteristics of Ukraine Total Population by Oblast and by Rural-Urban Breakdown

  5. General Characteristics of Ukraine 10-24 years in population Literacy Rate by Gender

  6. UANet

  7. General Characteristics of the UAnet Environment

  8. General Characteristics of the UAnet Top 10 Domains In Ukraine

  9. DIGITAL ACCESS AND ACTIVITIES

  10. Digital Access and Activities Digital Access Internet access for young people over 14

  11. Digital Access and Activities Percent of urban children age 6-17 using various Internet connection devices by region panel = 550 people

  12. Digital Access and Activities Frequency of urban Children (by percentage) using home stationary computer for Internet by age range Panel = 430 people

  13. Digital Access and Activities Knowledge and Usage of Social Networking Websites Most popular web-sites among surveyed children 10-17 years old are social networking sites (SNS):56%

  14. Digital Access and Activities Facebook in Ukraine Total Facebook Users 1 450 700 Penetration of population 3.19% Facebook use by gender Females – 51% males – 49%

  15. Digital Access and Activities User Generated Content: Blogosphere • 80% of Ukrainian blogs are found on three blog hosting sites, livejournal.com, blog.mail.ru, and liveinternet.ru • 15% of blogs are on Ukrainian blog hosting sites: • Dnevnik.Bigmir.net, • blog.i.ua, • blog.meta.ua, • biox.ua. • 420,000 person blogs (in Ukraine 2009) • 20,000 communities

  16. Digital Access and Activities Micro-Blogging: Twitter • 35,500 Ukrainian twitter users • 15% of users post daily • 59% of users are in Kyiv, • 9% in Kharkiv, • 7% in Odesa, • 6% in Lviv, • 3% in Donesk and Dnipropetrovsk.

  17. Behavioral Online Trends

  18. Behavioral Online Trends Increasing Internet Usage Ukrainian Internet users access the Internet: age 14 and older

  19. Safety Risks

  20. Safety Risks Top Risks on the Internet According to Children aged 10-17: Malicious Software and Fraud: 39% Viruses Exposure of Adult Content (in the past month): Received link to pornographic content: 2% of mobile internet users 7% of stationary internet users 14% clicked the link Ended up on a pornographic site: 3% of mobile internet users 19% of stationary internet users 22% stayed/engaged Currently visit such sites: 2% of mobile internet users 11% of stationary internet users 9% engaged Exposure of Adult Content: 21% Adult Content Exposure of Violent Content: Watched such content: 2% of mobile internet users 13% of stationary internet users % of internet user in the panel (age 10-17)

  21. Safety Risks Meeting Strangers: When to meet a online stranger offline ? % of internet user in the panel (age 10-17)

  22. Safety Risks Urban Children who are internet users, aged 6-17 who faced risk online: Offered to take part in a lottery/sweepstakes or provide information to win something 6% of mobile internet users 26% of stationary internet users 7% agreed 1% of mobile internet users 7% of stationary internet users 5% agreed Asked to be in a film 1% of mobile internet users 7% of stationary internet users 11% agreed Offered Drugs SURVEY: The percent is out of 550 youth ages 6-17

  23. Safety Risks Children who faced risk online • Asked detailed information, address, parent occupation, vacation times: • 1% of mobile internet users • 8% of stationary internet users • 17% agreed/shared • Asked for personal photos: • 2% of mobile internet users • 14% of stationary internet users • 28% agreed/shared • Shared personal Information on SNS: • 46%personal mobile phone number • 36 %home address shared • 51% personal photos SURVEY: The percent is out of 550 youth ages 6-17

  24. Recommendations

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