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About Me

About Me. Founder and CEO of Socedo – helps companies generate leads from social media data Created Uptown Treehouse – a social media agency in Los Angeles Have worked in social media for the last 7 years . Phases of Social Media Adoption. Proactive Relationship Building.

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About Me

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  1. About Me • Founder and CEO of Socedo – helps companies generate leads from social media data • Created Uptown Treehouse – a social media agency in Los Angeles • Have worked in social media for the last 7 years

  2. Phases of Social Media Adoption Proactive Relationship Building ReactiveEngagement Broadcast Marketing & PR Customer Service Sales & BizDev

  3. The New Model for Startups

  4. Customer Development Sales & Marketing Launch Product Development Concept & Business Plan Alpha/Beta Test Sales

  5. How Do We Find Them?

  6. Use Information from Social Media Bio & Profile Stream & Topic

  7. ABC = ? • Always Be Closing • Always Be Coding • Always Be Connecting Join the Conversation, Learn and Ask for Help

  8. Make it a Habit & Scale Your Efforts • Dedicate an hour everyday to Social Selling • Follow 10 new target customers • Respond to 5 Tweets (Ask a Question) • ReTweet or Share 3 Messages • Participate in a LinkedIn Group or Blog thread • Experiment!

  9. Advantages of Social Selling • It’s easy and cheap to find customers • You get a better understanding of your customer • You are constantly learning about your messaging and value prop • You build mind share and influence

  10. Questions? aseem@socedo.com www.socedo.com

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