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HOW WE GOT THERE: Marketing Exercise for Small Business in the Federal Market Space. Supplemental to the Nuts and Bolts of Federal Contracting April 19, 2012. SOURCE: www.dsbs.sba.gov. SOURCE: www.ccr.gov. SOURCE: www.ccr.gov. SOURCE: www.fpds.gov. SOURCE: www.fpds.gov. Marketing Plan.
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HOW WE GOT THERE: Marketing Exercise for Small Business in the Federal Market Space Supplemental to the Nuts and Bolts of Federal Contracting April 19, 2012
Develop Position Statement: For (target agency) who wants/needs (product or service) the (your product or service) is a (category) that provides (your key benefit). Unlike (your main competitor), the (your product/service) (your key differentiator).