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Daniel Johnson & John Luciani. FITRACK 6. Outline. Bridgewell & Our Client Down Syndrome Bridgewell Solution Product Objectives Introducing FITRACK 6 FITRACK 6 Specifications Competitive Products Production Timeline Projected Costs Questions. Bridgewell.
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Daniel Johnson & John Luciani FITRACK 6
Outline • Bridgewell & Our Client • Down Syndrome • Bridgewell Solution • Product Objectives • Introducing FITRACK 6 • FITRACK 6 Specifications • Competitive Products • Production Timeline • Projected Costs • Questions
Bridgewell • Facility for adults diagnosed with developmental, psychiatric, and physical disabilities • Provide services such as day habilitation, recreation, and education • Guide individuals with disabilities and other challenges to achieve their highest quality of life and personal growth • Patti Peterson – Occupational Therapist Karyn Carey – Physical Therapist http://www.bridgewell.org/about-us/about-bridgewell/
Client Information • Lois • Down Syndrome • Attends Bridgewell’s day rehabilitation center • Enjoys the following exercises: biking, walking, rowing machine, basketball, dowel exercises, and throwing the ball. • Very active but needs motivation and competition to stay focused and on track with her routine
Down Syndrome • What is Down Syndrome? • Occurs when an individual has three, rather than two, copies of the 21st chromosome • It is the most commonly occurring chromosomal condition… affects 1 out of every 691 babies born and more than 400,000 Americans • Can cause increased risk of heart defects, Alzheimer’s disease, and childhood leukemia • Common physical traits are small stature and low muscle tone… exercise is important www.ndss.org
Bridgewell Solution • Poster board • Displays exercises • Displays client names • Gold stars for motivation & praise • No client interface or data entry
Product Objectives • Create a custom software that can be used to track personal fitness results • The software will visually and audibly motivate an individual to do their best • The software will keep track of results for 2 months and display them in a chart format • Create a custom keyboard that will help individual to enter their own data and allow them to see their progress at any point in time
Introducing FITRACK 6 • Flat Screen TV • Displays client names & exercises • Long term progress charts & personal statistics • Motivational phrases • Easy client interface and data entry • Portable
Competitive Products • Internet based fitness tracker • Shows different exercises and how to do them • Not intuitive for casual exercisers • Can’t compare results with others • Free www.Freefitnesstracker.com
Competitive Products • Internet based fitness tracker (iPhone) • Suggests new exercises to try • Social networking connectivity • Hard to read and enter exercise data • Costs $29.99 per month for full usage www.fitnessbuilder.com