How To Web Design For Free | Learn Website Design Easily

1. PRESENTED BY MASON JACOB HOW TO DESIGN A WEBSITE IN 8 SIMPLE STEPS! How To Web Design For Free Designing your own website. Seems daunting, doesn’t it? Well, fear not. Our guide will show you how anyone can build a website – with just a few pointers! signing up online at www.dynamicsalessolutions.co.uk 03 November 2020

2. Dynamic Sales Solutions Web Design Phone: 01452 534860 Email: hello@dynamicsalessolutions.co.uk Address: Suite 1, Parish Council Offices, Gloucester GL3 4ET Website: www.dynamicsalessolutions.co.uk

3. How To Design A Website in 8 Simple Steps COME AND JOIN US TODAY! Designing your own website. Seems daunting, doesn’t it? Well, fear not. Our guide will show you how anyone can build a website – with just a few pointers! Define Your Site’s Purpose & Strategy 1. Research the Latest Web Design Trends 2. 3. Choose Your Platform 4. Select a Template and Start Customizing Decide on Your Branding 5. Add In and Optimize Your Content 6. Publish Your Website 7. 8. Analyze and Improve Phone: 01452 534860 Email: hello@dynamicsalessolutions.co.uk Address: Suite 1, Parish Council Offices, Gloucester GL3 4ET Website: www.dynamicsalessolutions.co.uk

4. 1. Define Your Site’s Purpose & Strategy It sounds like such a simple point to make, but before you jump head-first into designing your website, you first need to be clear on its purpose. Beyond simply knowing your industry and defining a content strategy, you need to think about what your USP (unique selling point) is, and how you want to come across. People aren’t stupid. If you put yourself out there just to make a profit or raise your own profile, people will see through it. Your website’s design is directly linked to your brand, and it needs to come across as authentic and engaging. “An organization’s ‘culture of purpose’ answers the critical questions of who it is and why it exists. They have a culture of purpose beyond making a profit.” PUNIT RENJEN, DELOITTE Phone: 01452 534860 Email: hello@dynamicsalessolutions.co.uk Address: Suite 1, Parish Council Offices, Gloucester GL3 4ET Website: www.dynamicsalessolutions.co.uk

5. 2. Research the Latest Web Design Trends Web design evolves quickly, but there are some more prevalent trends you can learn from. At this point, it’s important to note that just because a web trend is current, it doesn’t mean it’s necessarily right for you. 48% of people cite design as the most important factor of a website, so it’s important to take your time and look at what competitors are doing. Each sector will have different styles, so it’s vital you know whether you want to fit into your industry, or disrupt it. Alex Vasili – a leading brand expert – believes you should always research by industry, rather than age or gender. When speaking to us about web design, he said: “If you’re trying to disrupt, then you want something completely different to what the sector is offering. But if you’re trying to fit in, there are clear patterns. ALEX VASILI, BRAND MANAGER Phone: 01452 534860 Email: hello@dynamicsalessolutions.co.uk Address: Suite 1, Parish Council Offices, Gloucester GL3 4ET Website: www.dynamicsalessolutions.co.uk

6. 3. Choose Your Platform The first thing that springs to mind when you think of quality web design is a professional agency, right? And while top companies largely do a great job, they can be eye- wateringly expensive. Luckily, there is another way: website builders and ecommerce platforms. These are DIY online tools that allow you to create and design your own website – without needing to know a single line of code! Below, we’ll run through the top three options for both regular websites and online stores. First, though, let’s address the elephant in the room: WordPress. Best Website Making Sites 2021 : WordPress 1. strikingly 2. 3. Wix 4. Squarespace Weebly 5. Shopify 6. Wix eCommerce 7. 8. BigCommerce Phone: 01452 534860 Email: hello@dynamicsalessolutions.co.uk Address: Suite 1, Parish Council Offices, Gloucester GL3 4ET Website: www.dynamicsalessolutions.co.uk

7. 4. Select a Template & Start Customizing Now you’re clear on your site’s purpose, clued up on the latest web design trends, and have a platform in mind, you should have a much better idea of what you need from a template. A template, sometimes referred to as a theme, is the layout of your site. Think of a template like the structure of your house – it forms its basic appearance, before you fill it with all your belongings. Templates are usually divided into industry categories, making it super simple to sift through them and find ones that are relevant to you. For example, if you wanted a website for your new coffee shop, you may browse the templates listed under ‘cafe’. Most of these will already have a contact form, menu page, and contact details built into the template, as they are all related to what a cafe website would require. All templates can be previewed before you begin editing, so you can get a clear idea of what it looks like – and, more importantly, whether it fits your needs. Phone: 01452 534860 Email: hello@dynamicsalessolutions.co.uk Address: Suite 1, Parish Council Offices, Gloucester GL3 4ET Website: www.dynamicsalessolutions.co.uk

8. 5. Decide on Your Branding The time has come to start designing your website! Now, let’s put what we’ve learned into practice. When designing your site, you should think about how everything you do relates to your overall brand. Everything from the color scheme to font style and imagery play a part in telling your brand’s story. It’s important they’re all sending the same message. Decide on Your Branding Guide 2021 : Color Scheme 1. Font Style 2. 3. Imagery "Color is an equalizing lens through which we experience our natural and digital realities and this is particularly true for Living Coral." LEATRICE EISEMAN DIRECTOR Phone: 01452 534860 Email: hello@dynamicsalessolutions.co.uk Address: Suite 1, Parish Council Offices, Gloucester GL3 4ET Website: www.dynamicsalessolutions.co.uk

9. 6. Add In and Optimize Your Content So, now you know what you want to add to your website, there are two things you need to think about: positioning and optimization. Positioning refers to where your content sits on each page, and how it’s laid out. Optimization, meanwhile, is the process of tweaking content to help it rank higher on search engines, such as Google or Bing. Best Way Optimize Your Content 2021 : Positioning 1. Optimization 2. 3. Metadata 4. Image Compression Image Alt Text 5. Mobile Responsiveness 6. Internal Linking 7. Phone: 01452 534860 Email: hello@dynamicsalessolutions.co.uk Address: Suite 1, Parish Council Offices, Gloucester GL3 4ET Website: www.dynamicsalessolutions.co.uk

10. 7. Publish Your Website At this point, let’s have a quick recap of what you should have done by now: Best Way Optimize Your Content 2021 : Established your website’s purpose 1. Researched the latest web design trends 2. Settled on a platform & theme to build your website 3. 4. Decided on your branding 5. Created your website and optimized its content 6. All your content is readable and easy to find 7. Your site looks great across desktop, mobile, and tablet Phone: 01452 534860 Email: hello@dynamicsalessolutions.co.uk Address: Suite 1, Parish Council Offices, Gloucester GL3 4ET Website: www.dynamicsalessolutions.co.uk

11. 8. Analyze and Improve Congratulations! You’re now the proud owner of a live website. You can kick back and relax now, right? Well, not quite. It’s important to keep track of how your website is performing. Without meaning to sound like a pushy personal trainer, you have to keep working and improving! Most platforms have their own built-in analytics, or at least have an app you can install. Alternatively, you can connect your site to Google Analytics, so you can track things like: How many page views you’re getting 1. The amount of time users are spending on each page 2. 3. What your bounce rate is 4. Conversion rate (for ecommerce) The truth is, a web designer’s job is never truly done. If you just sit back and admire your work, others will overtake you. We’re not suggesting you need to be making by-the-minute changes, but keeping on top of your site’s performance and shifts in web design trends will go a long way. Phone: 01452 534860 Email: hello@dynamicsalessolutions.co.uk Address: Suite 1, Parish Council Offices, Gloucester GL3 4ET Website: www.dynamicsalessolutions.co.uk

12. LEARNING REVIEW TODAY tips + resources for parents teaching for beginners. Define Your Site’s Purpose and Strategy Research the Latest Web Design Trends Choose Your Platform Select a Template and Start Customizing Decide on Your Branding Add In and Optimize Your Content Publish Your Website Analyze and Improve

13. OURSERVICES DESIGNEDWITHYOURINDUSTRYINMIND MOBILEOPTIMISED SALESORIENTATED FUTUREPROOF SEARCHENGINEOPTIMISATION SECURITYUPDATES ABOUTME HOSTINGINCLUDED Wearethecreativeagencythatthinks commerciallyfirst, youseeanybodycan designawebsitebutwe'redifferent. SKILLS CONTACTME 01452534860 hello@dynamicsalessolutions.co.uk GloucesterGL34ET, UK COPYWRITING WEB DESIGN ILLUSTRATION INTERESTS MOBILE APP DESIGN GRAPHIC DESIGN DRAWING DESIGNING CONTENT You’renowarmedwiththeessentialsfor designingawebsite. Let’slookatthosesteps onemoretime. www.dynamicsalessolutions.co.uk