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Local SEO is the process of improving search engine visibility for local businesses, primarily those with brick-and mortar locations. By following these best practices this will allow them to improve organic traffic from searches performed by customers in nearby areas as well as increase brand awareness on Google Maps and other major websites such as Yelp.<br><br>
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Local SEO improve methods USE GOOGLE MY BUSINESS TO PROVIDE ACCURATE INFORMATION ABOUT YOUR BUSINESS. USE GOOGLE MAPS TO ADD A LOCAL ADDRESS AND PHONE NUMBER SO USERS CAN FIND YOU MORE EASILY. ENCOURAGE CUSTOMER REVIEWS BY PROVIDING INCENTIVES SUCH AS DISCOUNTS FOR THOSE WHO LEAVE FEEDBACK ABOUT THEIR EXPERIENCE. OPTIMIZE YOUR WEBSITE FOR LOCAL KEYWORDS AND PHRASES, INCLUDING CITY NAMES AND STATE NAMES. INCLUDE THE NAME OF THE NEAREST BIG CITY IN YOUR DOMAIN NAME OR URL IF YOU ARE NOT LOCATED NEAR A MAJOR METROPOLITAN AREA. ADD GEO-TARGETED TAGS ON SOCIAL MEDIA POSTS SO THAT THEY SHOW UP IN SEARCHES FOR THOSE AREAS. BUILD RELATIONSHIPS WITH BLOGGERS WHO WRITE ABOUT TOPICS RELATED TO YOURS - THESE PEOPLE WILL OFTEN LINK BACK TO YOUR SITE WHEN WRITING THEIR BLOG POST, WHICH INCREASES ITS VISIBILITY ON SEARCH ENGINES LIKE GOOGLE. CREATE HIGH QUALITY CONTENT GEARED TOWARDS CUSTOMERS IN THE GEOGRAPHICAL LOCATION WHERE YOU OPERATE SO IT RANKS HIGHER THAN COMPETING SITES FOR THIS AUDIENCE SEGMENT. CHECK OUT WHAT'S TRENDING LOCALLY BY USING TOOLS LIKE TRENDSPOTTR OR BUZZSUMO TO SEE WHAT ARTICLES ARE POPULAR RIGHT NOW IN THIS AREA, THEN CREATE CONTENT BASED ON THESE TOPICS. HTTPS://WWW.DYNAMICSALESSOLUTIONS.CO.UK/SEO-GLOUCESTER/