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REGATE S.A. Mobile Applications for Revenue Generation Increasing the ARPU . George Markatatos CEO – REGATE S.A. Today’s Market. Number of subscribers in a country is finite Number of businesses in a country is finite As a result: High competition in the B2B – Enterprise area
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REGATE S.A. Mobile Applications for Revenue GenerationIncreasing the ARPU George Markatatos CEO – REGATE S.A.
Today’s Market • Number of subscribers in a country is finite • Number of businesses in a country is finite As a result: High competition in the B2B – Enterprise area Re-organisationof corporate customers
Time to differentiate Traditionally telcos differentiate by: • Sell new SIM cards • Sell new services (data & voice) • Provide discounts • Provide faster networks and extended coverage It is the right time to differentiate by providing mobile applications for smartphones
Enterprise Mobility Pioneer telcos use mobile applications on the cloud and via subscription models, including: • Fleet Management • MDM – Security • eHealth/mHealth Applications • Sales Force Automation (Regate) • Field Service (Regate)
SFA – Field Service SFA and Field Service differ from other mobile applications. They can help you: • Penetrate customers affiliated with your competition • Help upsell data • Help sell smartphones and tablets • Differentiate you in your market
Client Retention Most importantly, these applications will help you retain your customers: • Your competition is not offering this service • Even if your competition offers SFA & Field Service, a lot needs to be done to switch: • Re-implement ERP-Connectivity • Train the mobile users (again!) • Go through baby diseases …
SFA & Field Service SFA & Field Service can offer to the end customer: • Sales – Ordering • Team Management (GPS, Routing) • Stock/Warehouse Control • Eye of the market (Competition, Merchandising) • Field Technician Support
What you can offer Depending on the market, and buyer power, you can offer: • Private Label Product (e.g. Max Telecom Sales) • Subscription Based (per month, per user) • Custom Projects (Financing your business customers) • Variety of mobile devices for all user needs
REGATE S.A. Thank you for your attention