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What Are The Most Important Principles Of Web Design?

Here at eBusiness UK we have been building websites for our clients for more than twenty years. In that time we have developed a set of skills and a knowledge base that is unparalleled in the industry, so let us share the key principles of eCommerce web design.

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What Are The Most Important Principles Of Web Design?

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  1. What Are The Most Important Principles Of Web Design?

  2. When you think of website design Lancashire might not be the first place that comes to mind. But it really should be, because Lancashire is home to some of the best web designers around.

  3. Here at eBusiness UK we have been building websites for our clients for more than twenty years. In that time we have developed a set of skills and a knowledge base that is unparalleled in the industry, so let us share the key principles of eCommerce web design.

  4. Lancashire based since 1998 we have developed a check list that can help you make sure that you have considered everything necessary to create a website that works for you. Perhaps the most important of these is “purpose”.

  5. You should be clear what you want your website to do. Are you selling goods or services? If the website is going to be an eCommerce site will you be selling physical or digital goods?

  6. Is your site intended as a platform for your ideas, or to communicate with customers? Are you using the site to generate leads or describe your company skills? Or some combination of them all?

  7. The next thing to consider is simplicity. You do not want to over-complicate any aspect of your design. It is possible to have a hundred thousand colours, dozens of animations, things that go “ping” when you mouse over them.

  8. You can do this, but you should not. A bold colour scheme is one thing, but a thousand clashing colours are not just distracting, they are off-putting. Two or three bold colours are much more effective.

  9. In the same way keep your font choices simple and consistent. A multitude of different fonts is confusing and will potentially make your site appear unprofessional.

  10. Our team delivering world class eCommerce web design in Lancashire would also tell you that you need to make the navigation of your site simple and intuitive. Internal and external links should be clear and easy to follow.

  11. Think carefully about the route you want your site users to take through your website and consider how you can make that route obvious and simple.

  12. To do this you should establish a clear “visual hierarchy”. When our website design Lancashire team consider the size and colour of elements on a web page they take great care to ensure that the information or links that are most important stand out clearly so.

  13. The users wye is attracted there first, with less important elements taking a metaphorical back seat and standing out less. This visual element is a key factor in effective website design.

  14. Lancashire is a region blessed by great poets and a creative verbal culture so the next most important principle of web design comes very naturally to us. Your content has to be engaging and compelling.

  15. You need to make sure that the content on your site is of interest to your target customers and will keep them engaged and most importantly keep them coming back.

  16. Our team working on eCommerce web design in Lancashire will tell you that you need to keep your customers’ eyes on your site for as long as possible to give you the best chance of turning “potential customers” into “regular customers”

  17. Finally you need to think carefully about load times. Cool looking animations and things that go “ping” are all very well but if they use a lot of bandwidth and leave your potential customers staring at a load screen for more than a couple of seconds you need to drop them immediately.

  18. People have very little patience and will move on to the next business in your field if you keep them waiting. It really does not matter how impressive your page looks when it eventually appears on screen of your audience has already left.

  19. In short, keep it simple and make it interesting would be our key principles of web design. Lancashire’s best web company is ready to help, so give us a call and discover how your website can work harder for you.

  20. THANK YOU FOR MORE DETAILS VISIT US @ www.ebusinessuk.com

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