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IEEE IP Business Overview. Jonathan Dahl IEEE Global Sales & Customer Operations June 23, 2011. 2011 IP business summary…. On target to deliver $180.4 million in IP sales ($200K over 2011 revenue budget) IEEE Enterprise (small business product) & eBooks strongest contributors to date
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IEEE IP Business Overview Jonathan Dahl IEEE Global Sales & Customer Operations June 23, 2011
2011 IP business summary… • On target to deliver $180.4 million in IP sales ($200K over 2011 revenue budget) • IEEE Enterprise (small business product) & eBooks strongest contributors to date • IEL forecast + $9 million over 2010 • But $1 million under 2011 budget • New int’l business = biggest issue • Middle East renewal problems also an issue…Saudi Arabia, Egypt, Tunisia, Iran • NM print subs down > $1 MM vs. budget • 2011 results will come down to the wire in December
Key IEEE Product Sales Trends 2002-2011B in $ millions earned sales / 230% growth in 10 years $180.4 $78.5 +10% +11% +10% +12% +13% +8% +8% +10% +4% Source: IEEE Sales & Marketing 2010
STM industry sales growth2008-2011 projected Source: Outsell March 2011; IEEE Sales & Mktg 2011
NM Subscription units12009-2011 YTD Opportunity? 1 Includes all society journals & trans, plus IEEE Spectrum & P’ceeds of IEEE 2 A large majority of Combo subs are for IEEE Spectrum
Our 2011 sales challenge… • To achieve our sales commitments when… …almost all the major universities in the world now take IEL …most big multinational tech companies in the world now take IEL …tough economic conditions -- Europe -- Middle East -- US state budgets …renewal orders are becoming as difficult as new sales?
Challenge to IEEE Xplore usageCorporate knowledge workers time spent on information is declining 11.4 10.7 5.1 6.3 4.8 Source: Outsell 2011
What do we have to do to achieve 2011 sales? • Renew big $ customers • Find more corporate customers • IEEE Xplore for Corporate Work Groups • Journal bundles • Greater focus on China • Process our leads more effectively • Inside Sales steps up • Increase sales responsibility • Coordinate with international sales team