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Cameron Gombatz

Cameron Gombatz. What is Garmin?. GPS Marine Aircraft Handheld On the Road Fish-finders Personal Trainers . Founders. Gary Burrell and Dr. Min Kao Worked for King Radio Corporation 1990 Garmin Formed Gar y Burrell + Dr. Min Kao = Garmin. Early Years.

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Cameron Gombatz

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  1. Cameron Gombatz

  2. What is Garmin? • GPS • Marine • Aircraft • Handheld • On the Road • Fish-finders • Personal Trainers

  3. Founders • Gary Burrell and Dr. Min Kao • Worked for King Radio Corporation • 1990 Garmin Formed • Gary Burrell + Dr. Min Kao = Garmin

  4. Early Years • Aimed at boaters and aircraft pilots • 1991 First Product • GPS 100AVD • 1997 First GPS for an automobile

  5. UPS Aviation Technologies • Garmin acquired UPAT from United Parcel Service in 2003 • $38 Million • Renamed to Garmin Aviation Technologies • Automatic Surveillance-Broadcast

  6. Coverage Area

  7. Automobile GPS • Close Range Maps • Directions Read Aloud • Icon on Map • Speed • Speed Limit • Time of Arrival • Search Ability

  8. SWOT Analysis • Strengths • Strong Market Position • Strong Dealer Network • Strong ROA • Opportunities • Development of new products • Growing Mobile Phone Users • Weaknesses • Dependence on 3rd party suppliers • Sluggish Growth in Aviation market • Threats • Litigations over Patent infringement • Competition

  9. Financial Information • http://finance.yahoo.com/q?d=t&s=GRMN

  10. Moving Forward • Approach G6 • Release February 2012 • http://www.youtube.com/watch?v=XN4E3Hs6aTc • $299.99

  11. Any Questions?

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