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ASSET-MAPPING Building on Community Resources

ASSET-MAPPING Building on Community Resources. July 20, 2010. What is Asset Mapping?. A method to identify and assess community resources that have the potential to help further community or organizational goals. . Where Asset Mapping Begins.

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ASSET-MAPPING Building on Community Resources

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  1. ASSET-MAPPINGBuilding on Community Resources July 20, 2010

  2. What is Asset Mapping? A method to identify and assess community resources that have the potential to help further community or organizational goals.

  3. Where Asset Mapping Begins

  4. Asset Mapping Helps Discover and Coordinate Resources

  5. What Does Asset Mapping Accomplish? • Lays a foundation for strong program planning    • Deepens understanding of systems and linkages   • Catalyzes partnerships • Organizes and motivates Strengthens your fundraising efforts by building… • strategic partnerships and alliances • robust programs that effectively leverage assets and understand needs 5

  6. Where to begin? Ask Yourselves…

  7. Project Example: Building a Region’s Manufacturing Sector Identify industry need – jobs? Skills? Source: employers, econ. dev. Agencies Methods: interviews, web research Assess current alignment of WFD resources with need Source: provider, school system and employers Method: interviews, focus groups Identify WFD resources Source: Funder websites City/state inventories Method: web research some interviews Identify opportunities to create greater alignment Source and Method: same Career Ladder Development Plan to Support Growth of Manufacturing Sector 7

  8. Depths of Inquiry* • Basic Evaluation • Assess relative value of each asset (e.g. capacity, effectiveness) • Mainly secondary research and some primary research (surveys, interviews) • Comprehensive Assessment • Identify assets most worth leveraging • Identify relationships between assets • Mainly primary research (surveys, interviews) Asset Identification • Identify inventories • Secondary, web-based research: • state and local public agencies (education, community planning, economic development); business, educational or nonprofit Associations (e.g. Chambers of Commerce) *Department of Labor 8

  9. Sources for WORKFORCE DEVELOPMENT ASSET MAPPING Websites: • Local public school systems • City and regional agencies – planning, adult education and training, economic development • State agencies -- economic development, workforce development, secondary and post-secondary education • US Department of Labor, Bureau of Labor Statistics; US Census • Chambers of Commerce, Industry Associations • Local, regional and state foundations Interviews with employers, providers, local public and private funders for: • perspective on an assets’ relevance, value • capacity information • additional leads, missing information 9

  10. Asset Mapping and Resource Development Similarities in process and sources of information Resource Development Asset Mapping

  11. Organize and display the data so it can be used effectively • Inventory – spreadsheet, database • Physical map – push pins or colored dots • Electronic map – GIS mapping software • Diagrams, charts, other visual displays 11

  12. [1] Inventory Example

  13. Inventory Example

  14. Illustrating Data with Maps 14

  15. Illustrating Data with Tables 15

  16. Developing Maps • A geographic information system (GIS), or geographical information system, is any system that captures, stores, analyzes, manages, and presents data that are linked to location • Census.gov and other on-line sources have free maps and mapping services 16

  17. Asset Mapping Resources • Career One-Stop.org, US Department of Labor http://www.careeronestop.org/RED/assetmapping/assetmappingtableofcontents.aspx • Asset Based Community Development Institute, Northwestern University http://www.abcdinstitute.org/publications/workbooks/ • UCLA Center for Health Policy Research http://www.healthpolicy.ucla.edu/healthdata/ttt_prog21.pdf • Free GIS Mapping Software and instruction http://www.mapcruzin.com/do-it-yourself-gis-maps-shapefiles/ • Free downloadable tables and maps www.Census.gov 17

  18. Websites for resource development • Grant Maker Associations often have databases of funders in that state. http://www.agmconnect.org • http://www.fdncenter.org. Wealth of funder info. Subscribers only, Some grantmaking associations offer free access, • http://www.guidestar.org/services/ge.jsp - 990 forms are free, other info. by subscription http://www.fundsnetservices.com/grantwri.htm • Enormous list of grantwriter resources, including books, links to common application from from consortia around the country, how-to-write sites, links to private/consulting grantwriters, and tips on non-grant fundraising. • www.grants.gov; www.cfda.gov Databases of federal solicitations 18

  19. Jennifer FreemanFreeman Consulting jennifer@jfreemanconsulting.com TEL 617.728.4446 FAX 617.728.4857 88 Broad Street, 8th Floor, Boston, MA 02110 85 Prescott Street, Suite 405, Worcester, MA 01605 2000 Pennsylvania Avenue, NW, Suite 5300, Washington, DC 20006 WWW.JFF.ORG

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