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Business Plan for Success

Business Plan for Success. Scott Earl, CPA. Company Revenue 2020. We are not Enron. Actual Company Revenue 2020. We can fix this. Increase Advertising Advertise on Facebook Layoff unneeded software engineers. Advertising.

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Business Plan for Success

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  1. Business Plan for Success Scott Earl, CPA

  2. Company Revenue 2020

  3. We are not Enron

  4. Actual Company Revenue 2020

  5. We can fix this • Increase Advertising • Advertise on Facebook • Layoff unneeded software engineers

  6. Advertising • On the average the ratio is for every $2 spent on advertising we will gain $40 in revenue. (Wang & Zhang 2008).

  7. Facebook Advertising • “Social ads are an ad from a brand such as Toyota, with a message below that says ‘Joe and 3 of your other friends like Toyota.’ These ads lead to 68% improvement in ad recall and makes people four times likelier to purchase from the brand.” (Geron 2011.)

  8. Layoffs • The average salary of one of our computer applications software engineers is $85,990 annually. (Bureau of Labor Statistics 2009). • Layoff our least effective software engineer and replace them with an intern we would save almost $2750 a month.

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