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This book outlines the current challenges faced by businesses in achieving sustainability and introduces a unified risk management systems approach as a pathway to overcome these challenges. It explores the integration of strategic corporate social responsibility (CSR) and unified risk management, emphasizing the importance of partnering with stakeholders to achieve shared value. The book also discusses the implications of this approach for practice and research, highlighting the need for empirical research to assess its effectiveness.
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Creating Pathways to CorporateSustainability: A Unified Risk & Management Systems Approach John Grosskopf, P.E., BCEEERE, Inc. John Milliman, PhDUniversity of Colorado at Colorado Springsjwgrosskopf@cox.netjmillima@uccs.edu
Outline • Today’s Business Challenges • Strategic Corporate Social Responsibility (CSR) - Porter & Kramer • Unified Risk Management Systems & Partnering - a Pathway to Sustainability • Implications for Research and Practice
Public Concerns Expansion Needs Today’s Business Challenges Increased Transparency Resource Scarcity Climate Change Global Competition • Environmental laws/regulations • Employee retention • NGO demands • Aging facilities • Resource inefficiency • Business continuity Sustainable Business Enterprise
Strategic Corporate Social Responsibility(CSR) - Porter & Kramer* • The authors assert most CSR efforts are:- unproductive and disconnected from business strategy • They suggest a strategic CSR framework that identifies positive/negative business impacts on society, and how to prioritize and address them • Looking “Inside-Out” and Outside-In” • A very useful framework but one that does not address implementation, and… • A handful of business leaders already have frameworks that manage all their risks/impacts as well as opportunities: the Unified Risk Management approach * The Link Between Competitive Advantage and CSR, HBR, Dec. 2006
Unified Risk ManagementImproving Risk Identification & Management A single, cohesive and unified approach to address all organizational risks - simultaneously A new and innovative application of proven quality management methods, tools and cross-functional approaches S Q E H&S
Unified Risk MethodologiesExamining Social Risks • Unified risk methods assess ALL issues/threats and opportunities: - Looking inside-out: assess impacts of the organization on society - Looking outside-in: assess societal impacts on and linkages with the organization • Unified risk management helps determine the nature, the magnitude, and the priority of all risks and opportunities; both inside and outside the business (shared risks) simultaneously
Partnering for SuccessImproving Inside-Outside Linkages • Partnering is a practical approach that:- improves linkages between business & society- improves stakeholder trust- helps determine and exploit shared value • Partnering is an important leveraging tool that counters the effects of downsizing and resource limitationsTogether, unified risk management and partnering are practical methods to enhance CSR and are a pathway to sustainability
Creating Mutual ValueUnified Risk Management and Partnering Regulators Communities Public Pressures Cooperative Exchanges & NGO’s & the Public A Firm’s Unified Risk Management System Collaboration Knowledge Sharing Academia Suppliers & Contractors
Implications for Practice and Research • A handful of business leaders and exploratory research provides evidence unified risk management approaches are effective • Empirical research is needed to:(1) Map the opportunity aspects of the unified risk approach in a CSR framework (2) Assess the impact of the unified risk management approach on lowering costs, mapping of organizational opportunities, and improved regulatory compliance