1 / 48

Unlock the Secrets to Facebook Marketing for Over 100 Leads

Discover how to target the right audience, create attention-grabbing offers, and maximize your Facebook ads for lead generation, even if you're new to Facebook. Learn the top strategies to increase your customer base and avoid wasted marketing efforts.

ekeys
Download Presentation

Unlock the Secrets to Facebook Marketing for Over 100 Leads

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. 3 secrets to Facebook marketing that will deliver over 100 leads even if you’ve never used Facebook before BY: & Harris Chamber Team

  2. Secret #1 location, location, location based targeting

  3. SECRET #1 location, location, location based targeting

  4. SECRET #1 location, location, location based targeting

  5. SECRET #1 location, location, location based targeting • Your customer base isn’t all of Homestead to Ft. Lauderdale

  6. SECRET #1 location, location, location based targeting • Your customer base isn’t all of Homestead to Ft. Lauderdale • Facebook defaults to this massive zone around your business

  7. SECRET #1 location, location, location based targeting • Your customer base isn’t all of Homestead to Ft. Lauderdale • Facebook defaults to this massive zone around your business • Don’t waste money like

  8. SECRET #1 location, location, location based targeting • Your customer base isn’t all of Homestead to Ft. Lauderdale • Facebook defaults to this massive zone around your business • Don’t waste money like • Your dollars get wasted on ‘can’t be my customers’

  9. SECRET #1 location, location, location based targeting • Your customer base isn’t all of Homestead to Ft. Lauderdale • Facebook defaults to this massive zone around your business • Don’t waste money like • Your dollars get wasted on ‘can’t be my customers’ • Your time gets wasted with responses too far away

  10. SECRET #1 location, location, location based targeting • Your customer base isn’t all of Homestead to Ft. Lauderdale • Facebook defaults to this massive zone around your business • Don’t waste money like • Your dollars get wasted on ‘can’t be my customers’ • Your time gets wasted with responses too far away • Zoning your location stops 90% of the budget going to waste

  11. SECRET #1 location, location, location based targeting • Great local business example

  12. SECRET #1 location, location, location based targeting • Great local business example • Brand new Coral Gables based Dentist(Ponce and Palamero)

  13. SECRET #1 location, location, location based targeting • Great local business example • Brand new Coral Gables based Dentist(Ponce and Palamero) • Would Homestead or Hallandale bring in new customers? Nope

  14. SECRET #1 location, location, location based targeting • Great local business example • Brand new Coral Gables based Dentist(Ponce and Palamero) • Would Homestead or Hallandale bring in new customers? Nope • Or focus the dollars in a 20 minute drive ‘Serviceable Zone’

  15. SECRET #1 location, location, location based targeting • Great local business example • Brand new Coral Gables based Dentist(Ponce and Palamero) • Would Homestead or Hallandale bring in new customers? Nope • Or focus the dollars in a 20 minute drive ‘Serviceable Zone’ • Mark Zuckerburg wont like it but it will find you customers

  16. SECRET #1 location, location, location based targeting • Great local business example • Brand new Coral Gables based Dentist(Ponce and Palamero) • Would Homestead or Hallandale bring in new customers? Nope • Or focus the dollars in a 20 minute drive ‘Serviceable Zone’ • Mark Zuckerburg wont like it but it will find you customers • ‘Butt in the Seats’ customers

  17. Secret #2 thumb-stopping attention-getting click-worthyact-now offer

  18. Secret #2 thumb-stopping attention-getting click-worthy act-now offer • 90% of SMBs “Facebook Ads don’t work. We tried. No response.”

  19. Secret #2 thumb-stopping attention-getting click-worthy act-now offer • 90% of SMBs “Facebook Ads don’t work. We tried. No response.” • Facebook Ads don’t work if you don’t have a click-worthy offer

  20. Secret #2 thumb-stopping attention-getting click-worthy act-now offer • 90% of SMBs “Facebook Ads don’t work. We tried. No response.” • Facebook Ads don’t work if you don’t have a click-worthy offer • Or don't have an attention getting photo, collage, video

  21. Secret #2 thumb-stopping attention-getting click-worthy act-now offer • 90% of SMBs “Facebook Ads don’t work. We tried. No response.” • Facebook Ads don’t work if you don’t have a click-worthy offer • Or don't have an attention getting photo, collage, video • You have to offer something worth clicking, worth breaking a habit over

  22. Secret #2 thumb-stopping attention-getting click-worthy act-now offer • 90% of SMBs “Facebook Ads don’t work. We tried. No response.” • Facebook Ads don’t work if you don’t have a click-worthy offer • Or don't have an attention getting photo, collage, video • You have to offer something worth clicking, worth breaking a habit over • Great Facebook Ads are built in 6 steps - each step for a specific reason

  23. Secret #2 thumb-stopping attention-getting click-worthy act-now offer • 90% of SMBs “Facebook Ads don’t work. We tried. No response.” • Facebook Ads don’t work if you don’t have a click-worthy offer • Or don't have an attention getting photo, collage, video • You have to offer something worth clicking, worth breaking a habit over • Great Facebook Ads are built in 6 steps - each step for a specific reason • Follow the 6 steps and you will get results; don’t and you won’t.

  24. Secret #2 thumb-stopping attention-getting click-worthy act-now offer Call out the audience

  25. Secret #2 thumb-stopping attention-getting click-worthy act-now offer Call out the audience Worthy offer

  26. Secret #2 thumb-stopping attention-getting click-worthy act-now offer Call out the audience Worthy offer Clear focused photo

  27. Secret #2 thumb-stopping attention-getting click-worthy act-now offer Call out the audience Call out the pain Worthy offer Clear focused photo

  28. Secret #2 thumb-stopping attention-getting click-worthy act-now offer Call out the audience Call out the pain Worthy offer Scarcity based action Clear focused photo

  29. Secret #2 thumb-stopping attention-getting click-worthy act-now offer Call out the audience Call out the pain Worthy offer Scarcity based action Repeat worthy offer Clear focused photo

  30. Secret #3 Placing placements where they are supposed to be placed

  31. SECRET #3: Placing placements where they are supposed to be placed • Placements are where the ad appears; billboard, tv, magazine

  32. SECRET #3: Placing placements where they are supposed to be placed • Placements are where the ad appears; billboard, tv, magazine • 8 different and unique placements across four platforms

  33. SECRET #3: Placing placements where they are supposed to be placed • Placements are where the ad appears; billboard, tv, magazine • 8 different and unique placements across four platforms • Facebook wants to run your ad everywhere to get the most $$$

  34. SECRET #3: Placing placements where they are supposed to be placed • Placements are where the ad appears; billboard, tv, magazine • 8 different and unique placements across four platforms • Facebook wants to run your ad everywhere to get the most $$$ • But you want your ad to run where it will get the most results

  35. SECRET #3: Placing placements where they are supposed to be placed • Placements are where the ad appears; billboard, tv, magazine • 8 different and unique placements across four platforms • Facebook wants to run your ad everywhere to get the most $$$ • But you want your ad to run where it will get the most results • Only one drives leads, results, and actionable customers

  36. SECRET #3: Placing placements where they are supposed to be placed • Placements are where the ad appears; billboard, tv, magazine • 8 different and unique placements across four platforms • Facebook wants to run your ad everywhere to get the most $$$ • But you want your ad to run where it will get the most results • Only one drives leads, results, and actionable customers • Which one would you choose?

  37. SECRET #3: Placing placements where they are supposed to be placed too early to know for sure

  38. SECRET #3: Placing placements where they are supposed to be placed everywhere else too early to know for sure

  39. SECRET #3: Placing placements where they are supposed to be placed think Snapchat everywhere else too early to know for sure

  40. SECRET #3: Placing placements where they are supposed to be placed varies wildly by industry think Snapchat everywhere else too early to know for sure

  41. SECRET #3: Placing placements where they are supposed to be placed the one everyone ignores varies wildly by industry think Snapchat everywhere else too early to know for sure

  42. SECRET #3: Placing placements where they are supposed to be placed 5 secs in Facebook Live the one everyone ignores varies wildly by industry think Snapchat everywhere else too early to know for sure

  43. SECRET #3: Placing placements where they are supposed to be placed Advertise insidethe NYTimes articles 5 secs in Facebook Live the one everyone ignores varies wildly by industry think Snapchat everywhere else too early to know for sure

  44. SECRET #3: Placing placements where they are supposed to be placed The only one that consistentlyworks for SMBs Advertise insidethe NYTimes articles 5 secs in Facebook Live the one everyone ignores varies wildly by industry think Snapchat everywhere else too early to know for sure

  45. Secret #1 location, location, location based targeting Don’t let Facebook determine your circle Target your serviceable zone ‘Butt in the seats’

  46. Secret #2 thumb-stopping attention-getting click-worthy act-now offer 90% of Facebook Ads don't hit their goal. Have a great human focused photo Follow our6 steps for ad success.

  47. Secret #3 Placing placements where they are supposed to be placed FB wants to spend your money fast. Run your ad where it gets the most leads. Choose "Newsfeed"for best results.

  48. 3 secrets to Facebook marketing that will deliver over 100 leads even if you never used Facebook before

More Related